Arnold Schwarzenegger has been a part of many high-profile projects due to his unmatched fame worldwide. The bodybuilder-turned-actor-turned-politician has a substantial following on social media platforms. This made him perfect for collaborating with a $15.42 billion social media company, Snapchat.

Another star athlete who joined hands for the collaboration was Serena Williams. Serena Williams is considered to be the GOAT of women’s tennis worldwide with a long list of accolades to support the claim. The two stars came together in 2019 for a unique show.

Arnold Schwarzenegger and Serena Williams made shows

Snapchat produced ‘Creator Shows’ with celebrities like Arnold Schwarzenegger, Serena Willians, and Kevin Hart, to name a few. With this show, the social media giant, Snapchat, aimed to target a young audience aged 13 to 24 years. 

Snapchat claimed it already had higher traffic than other platforms, and this new show will break further records. The shows on the list also included fashion and lifestyle advice by Rickey Thompson and art tricks by ‘GeeohSnap.’ 

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Arnold Schwarzenegger‘s show was titled “Rules of Success with Arnold Schwarzenegger – It’s Arnold in your pocket! Tune in every episode for motivational advice from the legend himself.” Arnold gave motivational advice to snapchatters on his show.

Other collaborations sporting Arnold and Serena

The Austrian Oak had previously collaborated with other brands like BMW and Audemars Piguet. Audemars Piguet launched an All-Stars Watch collection to honor Arnold. All-Stars-After-School is a charity run by Arnold Schwarzenegger to support underprivileged kids.

Similarly, Serena Williams has also had her share of collaborations with major sportswear brands. She has partnered with Nike and HSN. Williams also launched her clothing brand “Serena” and aimed towards creating inclusive clothes for all body types. 

WATCH THIS STORY: A Quick Look At Legendary Arnold Schwarzenegger’s Museum In Austria

Endorsements and collaborations are key sources of earning for most celebs. In return, stars help increase sales and give a face to big brands. What are your views on celebs’ collaboration with big brands? Tell us in the comments!