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“Everything He Touches Turns to Gold”: Fans Glorify Dwayne Johnson as His Two Year-Old Business Venture Crosses $100M Hurdle Days Into 2023

Published 01/19/2023, 1:00 PM EST

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WWE legend, Hollywood star and also a successful business, Dwayne Johnson is having the time of his lifetime. He has given blockbuster movies and legendary matches The Brahma Bull shared good news about his energy drink brand. The Rock, whose ZOA energy brand is making a noise in the energy drink industry, it achieved a milestone.

In the recent talk with CNBC, Johnson shared ZOA Energy made $100 million retails sales. He said, “We decided that our lead foot must be transparency that I would like to say is not on the can you won’t see on the can. So we have done incredibly well.”

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He added, “Knock on wood, we have had a tremendous first year and we have crossed a $100 million in retail sales. We have a lot of work ahead of us but things are trending really nicely that the equity of trust that we have been able to built nicely with our consumer.”

This is clearly a huge moment for the Black Adam actor as a businessman. Moreover, DJ also announced about ZOA being the official energy drink partner of XFL next month.

Fans shower praise to Dwayne Johnson for his ZOA brand success

The Rock is just growing day by day in his personal life and even in his professional life. Furthermore, his fan has seen the rise of The Brahma Bull and praised him for this success on Twitter. Below are some of the reactions of the fans for the growth of Zoa brand. He loves his brand and consumes at least three drinks every day.

Tremendous love for Zoa Energy drink.

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The Rock is indeed having a great run as a businessman.

A nutritional product making a huge buzz in the market.

Fans are appreciating DJ for making millions.

This user wants DJ to expand his brand more.

He also added, “we might take some of that $20 billion share that has blessed the energy-drink category” when asked about this industry.

5 Positives for Dwayne Johnson Going Into 2023 After DCEU’S Black Adam Disaster

Why The Rock started ZOA Energy drink brand?

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DJ told the story behind why he started this brand. He recalled him, Dany Garcia, Dave Rienzi, and John Shulman were fans of energy drinks. However, being a huge advocate of health, he had doubts.

Johnson said, “There was a growing renaissance in terms of trust. I wasn’t sure in terms of what exactly I was drinking and I was getting tired of the proprietary blend in the energy drinks. So we decided to make out own.”

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Surprisingly, the brand succeeded and today made $100 million retails sales with 138% growth. DJ will surely plan more to grow Zoa for another $100 million.

Watch this story: The Evolution of Dwayne Johnson

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Written by:

Tushar Deogharkar

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Tushar Deogharkar is a WWE writer at EssentiallySports. Tushar has done his Master's in Tourism Management and is an ardent fan of pro wrestling. He follows WWE and AEW very closely and wants to learn how the promotions are run.
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Edited by:

Debmallya Chakraborty