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BREAKING: WWE Ditches the Brock Lesnar Trademark

Published 11/07/2020, 1:19 AM EST

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WWE has been giving up a lot of trademarks off late; the latest trademark they’ve given up is Brock Lesnar. Prior to this, we learned that WWE didn’t renew the trademark of Cody Rhodes and the Superstar got it back.

After his loss at WrestleMania 36, Brock Lesnar’s contract expired and he hasn’t signed a new deal. Last month, The United States Patent and Trademark Office canceled a trademark of Brock Lesnar.

This happened after WWE failed to comply with an extension request. Check out the picture below.

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On 1/9, WWE filed for the name Brock Lesnar. They booked it under entertainment services by a professional wrestler. The USPTO denied WWE’s request on 3/12, and Brock Lesnar had to give written consent for the application to move forward. The authorities also had issues with certain verbiage WWE used in filing.

The company had a six-month period to provide written consent from Brock Lesnar; unfortunately, the company did not provide the required. WWE’s filing was canceled on 9/15 and correspondence was sent to WWE to confirm.

WWE can still get the Brock Lesnar trademark back

If WWE provides the reasoning behind the delay and also consent from Brock Lesnar, then WWE can move forward with the application. WWE has until the 2nd of December to appeal for the trademark.

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During his time in the WWE, Brock Lesnar had two types of contracts: one as an in-ring talent, and another for merchandise. WWE has removed all Lesnar merchandise from the WWE Shop as both contracts expired. Here are the things required to be submitted if WWE wants Brock Lesnar’s trademark back –

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  • A signed statement by someone with firsthand knowledge of the facts, stating that the delay in responding by the due date was unintentional.
  • A complete response to the Office action if the Office action was received, or, if the Office action was not received, a clear statement of this fact.
  • A petition fee.

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Written by:

Andrew Rego

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