Decoding branding and sports business with Chloe V. Mitchell

Welcome to the inaugural episode of ES Think Tank, your ultimate hub where athletes from all around come to talk about how they build their vast business empires through the power of branding. Our host, Trey Holder, a prolific individual in the sports domain, will bring all the exciting updates and advice related to athlete branding right to your screens. This time, we sit down with Chloe V. Mitchell, the first college athlete to monetize her name, image, and likeness (NIL). As a social media influencer and co-founder of PlayBooked, she is a well-known figure in the sports industry who has embraced NIL like no one. Safe to say, Chloe has built an empire with her sporting enterprise. To know her story and how she did it, watch the first episode of ES Think Tank, where we sit down with Chloe to discuss the opportunities for young athletes and how can they brand themselves in a competitive market. Be a part of this experience, brought to you by EssentiallySports.