With the season-ending championship race approaching closer every week, NASCAR decided to ramp up its marketing efforts ahead of the big day. However, fans were not too pleased with this decision. Why? Well because the race was already sold out. Fans looked at this as gross mismanagement of funds and tore the organization apart in the process.
NASCAR journalist Adam Stern stated, “@NASCAR is buying advertising placements and billboards all over Phoenix to build buzz around the sold-out NASCAR Championship race next month, including two 3D billboards near @FootprintCNTR“
Humorously, people also spotted out one of the banners used for the promotion had a picture of Kyle Larson’s car, who, even though is the defending champion, has already been knocked out of the playoff contention.