The business is all about profit and the fast-food chain McDonald's once tried to make this cash in on such an opportunity during the 1984 Olympics when USA and Soviet Union were cutthroat rivals on the geopolitical map. However, something unexpected backfired on McDonald's trick of raising revenue. What was it? Check it out in the following story.
A move that backfired the fast food giant!
Why did the Soviet Union pull out of the 1984 Olympics?