From Spice Girls to Earth Livery: Top 5 F1 Car Launches of all-time

While the F1 car launches are an interesting marketing exercise today, 
they do not compare to the extravagant ones the sport had in the 1990s & 2000s.

Here are the top-5 most eye-catching ones... 

McLaren 2007

150,000 people turn out in Valencia

After securing the signing of two-time F1 champion Fernando Alonso, McLaren decided to parade him in the street in front of his home fans.

Credit: Youtube/Formula 1

Honda 2007

Earth Livery

Honda revealed its controversial earth livery in 2007 which intended to stress the importance of the environment in a gas-guzzling sport.

Credit: Youtube/Formula 1

McLaren 1997

McLaren 'wannabe' champs

The Spice Girls were hip back then. And Ron Dennis spared no expense to unveil their 1997 challenger in a glamorous ceremony.

Credit: Youtube/Formula 1

Jordan 2002

Special delivery by DHL

A piece of sponsorship brilliance by the likes of Jordan and its title sponsor DHL. Their 2002 car was 'delivered' by DHL at the Brussels airport.

Credit: Youtube/Formula 1

Benetton 2001

Menace in Venice

Flavio Briatore took the team to Italy to unveil their 2001 car against the backdrop of the beautiful lake city.

Credit: Youtube/Formula 1

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