Huge Opportunity Lost as Dwayne Johnson’s $3.5 Billion Teremana Tequila Gets Snubbed by the US Open 2023 Despite Selling a Record 600,000 Bottles

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Dwayne "The Rock" Johnson, known for his successful ventures, experienced a setback when his Teremana Tequila was not chosen for the US Open 2023. Despite its success, the tennis tournament partnered with a different tequila brand, impacting Teremana's journey. The decision's details and its effects on both brands are worth exploring. [{ "selector": ".cczrj-a", "duration": "500ms", "fill": "forwards", "delay": "0ms", "keyframes": [ {"offset": 0, "transform": "translateX(calc(360px - 318px))", "opacity": "1"}, {"offset": 1, "transform": "translateX(0)", "opacity": "1"} ] }]

Prestigious Tennis Tournament Rejects Opportunity to Partner Up with Dwayne Johnson’s Alcohol Brand:

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Dwayne Johnson, a versatile figure, launched Teremana Tequila in 2020. It soared to $3.5 billion in value, selling 600,000+ bottles. Yet, Deanne Pownall, USTA's corporate partnerships director, surprised by naming Maestro Dobel Tequila as US Open's official partner. This sparked industry discussions.

Dobel Tequila's US Open Debut:

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The US Open joined forces with Maestro Dobel Tequila on August 10th, aligning with shared values and history. Dobel partnered with tennis players Aryna Sabalenka, Taylor Fritz, and Dana Mathewson, debuting strongly.

They offered seamless experiences, co-branded cups, and unique cocktails, enhancing their presence at tournament events and the USTA Foundation Gala.

Dwayne Johnson's Continued Success and Gratitude:

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Despite a setback, Dwayne Johnson's Teremana Tequila is still rising. Before the US Open's call, Teremana achieved strong sales and a niche in tequila. Johnson thanked loyal consumers on social media, staying grateful for ongoing brand support as he faces this challenge.

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Huge Opportunity Lost as Dwayne Johnson’s $3.5 Billion Teremana Tequila Gets Snubbed by the US Open 2023 Despite Selling a Record 600,000 Bottles

Prestigious Tennis Tournament Rejects Opportunity to Partner Up with Dwayne Johnson’s Alcohol Brand:

Dobel Tequila's US Open Debut:

Dwayne Johnson's Continued Success and Gratitude:

Despite a setback, Dwayne Johnson's Teremana Tequila is still rising. Before the US Open's call, Teremana achieved strong sales and a niche in tequila. Johnson thanked loyal consumers on social media, staying grateful for ongoing brand support as he faces this challenge.

“He Was the Biggest Star in the World”: Dwayne Johnson Comments on His Adoration for Will Smith Before Being Rumored to Replace Him in Billion-Dollar Grossing Film

WATCH: Dwayne Johnson Gets Consoled by Emily Blunt in a Funny Way After the Former Says He Did “All Bad in This Movie”

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