400m Hurdles Favorite Sydney McLaughlin Announces Huge Tag Heuer Partnership Ahead of Tokyo Olympics 2021

Published 07/06/2021, 6:20 AM EDT
Jun 25, 2021; Eugene, OR, USA;Sydney McLaughlin wins women’s 400m hurdles heat in 54.07 for the top time during the US Olympic Team Trials at Hayward Field. Mandatory Credit: Kirby Lee-USA TODAY Sports


Hurdler Sydney McLaughlin stormed through the field in the recent US Olympics track & field trials. She defeated the current World Champion and Olympic Champion, Dalilah Muhammad, and clinched the world record as well. And now, as she moves ahead to Tokyo Olympics 2021, she announced an exciting partnership with the Swiss brand, Tag Heuer.

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Sydney McLaughlin wins women’s 400m hurdles. Credit: Kirby Lee-USA TODAY Sports

Sydney now joins an exclusive list of ambassadors of the famous Swiss watchmaker, Tag Heuer. Alongside the likes of Naomi Osaka, Tommy Fleetwood, etc, Sydney is in a great company of individuals. The player and the brand have placed a strong emphasis on the tagline ‘Don’t crack under pressure’.

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“I’m very excited about this new partnership with Tag Heuer and to be in such great company amongst their list of ambassadors. Our shared passion for high performance, mental strength, and the ‘Don’t crack under pressure’ spirit made this a natural and authentic match,” Sydney McLaughlin said.

Sydney McLaughlin breaks the 400m hurdles record ahead of Tokyo Olympics 2021

McLaughlin clocked in a world record timing of 51.90 seconds in 400m hurdles at the recently concluded Olympic trials. She hence became the first female athlete to go below the 52-second mark. Dalilah Muhammad came second behind Sydney. Boh Dalilah and Sydney are prime candidates for the gold medal and with the world record run before the Tokyo Olympics 2021, Sydney could break Dalilah’s dominance soon.

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“I will cherish this for the rest of my life. There’s no animosity or hard feelings. We have to have each other to have these world records,” McLaughlin on beating Dalilah’s record.

Sydney will be heading to her second Olympic games. She competed at the 2016 Rio Olympics games at the of 17 and hence was the youngest American Olympic sprinter in over 30 years. Now she is 21 and is reaching her peak. Sydney came second to Dalilah at the 2019 World Championships. At that time, they were well ahead of the chasing pack. And now the gap has grown further. It is Dalilah and Sydney for the Olympic gold.

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Bhavishya Mittal

1226 articles

Bhavishya Mittal is a tennis author for EssentiallySports, who is currently pursuing his Bachelor's degree in Journalism from Manipal University. A former sports editor for The Manipal Journal, Bhavishya has also worked for The New Indian Express. He has a keen eye for many sports but he is a particularly ardent follower of tennis, with a zest to create riveting articles on the ever-evolving sport.

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