Eddie Hearn Signs a Deal with Facebook – Here’s What You Can Expect

Published 07/16/2021, 7:30 AM EDT
Dublin , Ireland – 31 October 2017; Boxing promoter Eddie Hearn during a press conference at the Irish Film Institute, in Temple Bar, Dublin. (Photo By Brendan Moran/Sportsfile via Getty Images)


Matchroom Promotions Kingpin Eddie Hearn appears to have brought a revolution in the boxing world, which has rightly impacted the whole sports community. He is one of the few promoters who has made significant moves in his pro career, staging several blockbuster fights. Right from organizing the rematch between KSI and Logan Paul which changed the whole trend of YouTube boxing, to looking into more serious bouts, Hearn has overseen several sides of the sport.

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That said, his new deal with Facebook and SBX studios might be a step forward to attaining more global attention. According to reports, Eddie Hearn is open to becoming more public to the fans and his deal with Facebook would exactly do that. Although not much is known about the program, it’s clear that Eddie Hearn’s lifestyle would receive a lot more exposure.

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Michael Benson broke the news via social media and revealed that Eddie Hearn would now post a lot more from his everyday life on the Internet. Simultaneously, it would also put a lot more attention on the fighters of Matchroom boxing. Hearn is already quite active on social media, garnering the right amount of attention. Meanwhile, the particular deal might have been an upgrade to that.

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Eddie Hearn and his Matchroom Promotions

Hearn’s Matchroom is one of the leading boxing promotions in the world, comprising several A-listers like Anthony Joshua, Devin Haney, and many more. Furthermore, P4P king Canelo Alvarez has also worked with Matchroom Promotions for a brief period now. So, the roster is blooming with big names who might grow bigger under the banner.

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Meanwhile, Hearn is doing every possible thing to promote his name and his fighters to an even larger audience. The recent Matchroom-DAZN deal seemed to be the pillar of that. However, Hearn’s move with Facebook and SBX Studios is also under the same parameter now. Therefore, Matchroom fighters will not run out of exposure anytime soon. Instead, they might have received the biggest platforms for themselves.

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Do you think Eddie Hearn is currently the best promoter in boxing? What do you make of his deal with Facebook? Will it attract more pugilists to Matchroom? Let us know in the comments below.

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Raj Sarkar

2090 articles

A senior boxing writer at EssentiallySports, Raj Sarkar is a mass media graduate who is currently pursuing his master’s degree in broadcast journalism. In addition to his current role, he has worked with the MMA team at EssentiallySports and has interviewed prominent fighters such as Ritu Phogat and 'The Red King' Rory MacDonald. He combined his bachelor's degree with his adoration for combat sports and has a combined 2000 plus bylines in MMA and boxing over the last two years.

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