
via Reuters
LeBron James attends a premiere for the film “Shooting Stars” in Los Angeles, California, U.S., May 31, 2023. REUTERS/Mario Anzuoni

via Reuters
LeBron James attends a premiere for the film “Shooting Stars” in Los Angeles, California, U.S., May 31, 2023. REUTERS/Mario Anzuoni
In June 2022, Forbes declared that LeBron James is officially a billionaire. He became the first active NBA player to do so. Only the second one since Jordan, who didn’t become one till he was in his 50s. LBJ has amassed this wealth due to his incredible method of doing business. He prefers equity deals to be paid straight-up. The busy investor has had some setbacks.
However, these setbacks don’t limit his horizons, such are his tendencies.
ADVERTISEMENT
Article continues below this ad
LeBron James drops a major update
Throughout his journey, business intellectuals Mav Carter and Paul Rivera have played a huge role. King James is the executive producer for the show The Shop: Uninterrupted, which was created by Rivera. The show has been a mega-hit and has even expanded to live tours.
In a major Instagram story, the Lakers star shared a post on the official page of the Shop: Uninterrupted. In this post, the show’s stars Rivera, Carter, rapper Quavo, and singing phenom Monica Denise are in a cheery photograph. The assortment of photos includes various talented artists across the fields. They concluded a live tour in Atlanta and were over the moon.
View this post on Instagram
This comes a day after he suffered a financial setback. He had invested in the Blaze Pizza’s Berkley branch in 2021. However, the branch closed, and the superstar suffered some losses. But this is the world of business where a lot of external factors control the profit margins.
The success of The Shop: Uninterrupted is an example of that. The show has the backing of Warner Bros and Turner Sports, which invested $15.8 million.
As per James, the idea behind the show came through barbershop talks.
He had stated, “When I was a kid, being in barbershops meant listening to adults talk about sports, clothing, politics, music, everything happened in the shop. It was so real and so candid — no one had a sense of, well, I can’t be myself here”.
The Lakers phenom is known for making dreams come true despite failures.
ADVERTISEMENT
Article continues below this ad
Snubs don’t affect the business phenom
One of the major snubs that the superstar was when he missed out on the stakes for the Inter Miami. People expect the Franchise to make $200 million in revenues next season after acquiring Messi. Apart from that, the business wizard left $15 million on the plate when he cut off his deal with McDonald’s. The brilliant Forward didn’t regret doing so back then, and why should he?
Despite missing out on a few big deals, the billionaire knows how to turn fortunes his way.
ADVERTISEMENT
Article continues below this ad
In this wake, will we ever see a retired LeBron James taking the reins of an NBA franchise? Do share in the comments below.
Watch This Story: New Twist Fuels LeBron James-Dillon Brooks Rivalry: Sixers Legend Charles Barkley Credits X Factor Behind Lakers Billionaire’s Dominance
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT
ADVERTISEMENT