F1
F1 supremo Chase Carey believes that he has done well as an F1 chief executive in the Liberty Media era.
Many of the older generation F1 fans reminisce the Bernie Ecclestone era with fondness. However, Carey says that the signs have been better in the sport’s new era.
“It’s too early to celebrate. But it’s interesting that in Germany some people came to me and said that it was more fun than it was two years ago.
We are well on the way to improving the show on and off the track. We’ve seen some great races and the fight at the top is very exciting,” he said.
According to him, Liberty’s main ambition is to keep making F1 more entertaining for the fans.
He continued, “F1 is all about the heroes, who stimulate people’s imaginations, just like in the movies. We have strong brands and great teams here, but ultimately it’s the drivers who play the main role in this sport,”.
Chase Carey has acknowledge the progress that the sport has made since their takeover. However, he knows that there is still plenty of work to be done.
The American said that they are happy with the momentum of the business right now. They have been attracting good crowds and increasing the spectacle. He cited the examples of Hungary and Germany where they added new stands.
He continued, “Although it’s only anecdotal, it was nice in Germany that people were saying how much more exciting and enjoyable the racing was compared with two years before when it was last there. They said it had a different feel, a different energy, an openness and more of a fun atmosphere for the fans.”
Carey admits that they feel the need to make the action better and the competition closer. He even gave a nod to the issue on costs and the need for healthier business models. Finally, he touched upon the need to simplify elements of the rules.