NASCAR Drivers and Fans Outraged at Eye-Watering Prices of F1 Merchandise at the Miami GP

Published 05/09/2022, 12:12 PM EDT
Formula One F1 – Miami Grand Prix – Miami International Autodrome, Miami, Florida, U.S. – May 8, 2022 Fans are seen on a boat during the race REUTERS/Ricardo Arduengo

On Sunday, the inaugural Miami F1 Grand Prix concluded with Max Verstappen taking the chequered flag. While the event itself was a resounding success, there were a few details that flew under the radar.

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For example, many fans observed that the F1 prices were insanely exorbitant. For the merchandise alone, something as simple as a cap, cost between $80 and $130. Naturally, many in the NASCAR community noticed the situation and were pretty outraged.

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It didn’t help matters that various websites were selling the cap at a more affordable rate. Even NASCAR drivers Josh Bilicki and Jeb Burton commented on the crazy prices, with Burton calling it a joke. Meanwhile, Bilicki jokingly asked journalist Jenna Fryer to buy him a cap and he would pay her back in installments. What isn’t a laughing matter, is the fact that the joke only highlighted how expensive this inaugural race was.

What else did the NASCAR fans say about the Miami F1 race?

The prices also prompted many fans to compare both F1 and NASCAR in terms of ticket prices. Some acknowledged that some often complain that attending a NASCAR race was expensive. However, they do not hold a candle to how expensive attending a Formula One race is. A few people even heard rumors that the cheapest tickets cost close to $2000. Whether that is an exaggeration or not, is anybody’s guess, but the point is that it definitely costs an arm or a leg.

A lot of fans of the stock car series were at least glad that the NASCAR prices were not as bad. Many were just angry that something as banal as a hat cost around $130 dollars.

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As per several observations, F1 was making it obvious that they were not operating at the same wavelength as NASCAR. To put things in perspective, tickets for the upcoming race at the Kansas Speedway had a minimum cost of $32 dollars for the Cup Series. Whereas a general admission area seat for the Miami GP set fans back $500.

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Dhruv George

12963 articles

Dhruv George is a senior Motorsports author for EssentiallySports, having authored nearly 12000 articles spanning different sports like F1, NASCAR, Tennis, NFL, and eSports. He graduated with a PG Diploma in Journalism from the Xavier Institute of Communications. Dhruv has also conducted interviews with F1 driver Pierre Gasly and Moto2 rider Tony Arbolino.

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