Damian Lillard, the Portland Trail Blazers‘ star point guard, is as much a fixture in the recording studio as he is on the hardwood. Known by his rap name Dame D.O.L.L.A., Lillard has been quite popular in the music industry, even as rumors swirl about his future in the NBA.

As the summer heat intensifies, so does the speculation surrounding Lillard’s potential move to the Miami Heat. Amidst this frenzy, Lillard has managed to distract fans, albeit momentarily, with a new music video. 

Dame releases his music video amidst trade drama 

The whispers about Lillard’s potential move to Miami have been growing louder. Reports suggest that the Heat are inching closer to offering what the Blazers want for their star player. 

However, amidst the speculation, Lillard has found a way to distract fans and perhaps himself, with the release of a new music video. The lead single from his upcoming project, Don D.O.L.L.A., the video for The Way It Goes was shot in Paris this summer.

Shot in black and white, the video opens up to an artistic juxtaposition of Dame’s lyrical flow and the iconic landmarks of the city. 

READ MORE: “Willing to Take On $60,000,000”: After Agreeing Insultingly Low Contract With Russell Westbrook, Damian Lillard Trade Saga Has a New Entrant

Fans immediately took notice of this surprise release, with many expressing their excitement on social media platforms.

Fans react to the trade rumors and the new banger

One fan speculated about the potential for a Championship DVD, should the trade go through: “The 2024 Miami Heat championship DVD is gonna be fire,” hinting at potential success if he were to join forces with another team.

Some even saw it as a subtle message to the Portland Trail Blazers’ front office amidst ongoing trade rumors involving Lillard. One fan went so far as to call it a “Dolla Diss track to front office”.

There is more excitement:

On the other hand, loyal supporters pleaded for him to stay in Portland by saying things like, “Stay here. We love you forever.” 

Some have humorously noted that Lillard has more mixtapes than rings.

Despite the uncertainty surrounding his NBA future, Lillard’s music career seems to be on a steady rise. His new video has been well-received.

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Whether he ends up in Miami or stays in Portland, one thing is clear – Dame D.O.L.L.A. will continue to make music!