As Swissmint commemorated the 20-time Grand Slam champion, Roger Federer with his impression on their currency coins, due to the exponential purchase demand the Swissmint website was crashed as Federer fans flocked in huge numbers. This disappointed the fans since they were unable to carry out their purchases.
“We had 2.5 million clicks. It was too much for the shop to handle,” said Swissmint CEO Marius Haldimann. “We expected and planned for high demand, but we never imagined it would be this big. When Roger posted a link on his social media channels the website immediately had problems due to all the traffic. Some fans could access the shop but could not finish the order. Others could not get onto the website.”
To facilitate the fans and not to disappoint them anymore, Swissmint is keeping track of their purchase orders. The coins will officially be issued on January 23, 2020, and will be put on sale until 2023 or when they are all sold out.
“We have had a lot of fans emailing us asking if they can buy the coin, but we can’t take credit card details via email,” said Mr. Haldimann. “We are just asking fans to be patient and keep trying the website. We are working hard to resolve the problem as quickly as possible.”
Initially, 95,000 20-franc silver coins have been manufactured and each of them costing a price of 30 Swiss francs ($30.09). In the month of May, 40,000 50-franc gold coins will be released.
On Monday, 15,000 silver coins were purchased and the remaining coins can be purchased once the website returns to full functionality.
Its the first time ever in the history of Swissmint, currency coins have been honored to a living legend. The nation believes Roger Federer to be the most successful sportsperson from Switzerland.
In 2012, the officials of Gerry Weber Open in Halle, Germany, paid tribute to Roger Federer by creating ‘Roger-Federer-Allee’ in their city. After, Halle’s honor the Swiss currency coins are another distinction in the maestro’s career. This year, World Number three, Federer won the Halle Open title for the 10th time in his career.