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‘Just Got a Six-Episode Deal With the Food Network’- Dana White Opens Up on His New Venture

Published 11/28/2021, 12:11 PM EST

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UFC President Dana White is a household name in the world of combat sports. However, his popularity transcends from the MMA universe. The UFC supremo has a massive fan following on social media and he does various trends to entertain his fans.

One of them is the ‘F*ck It Friday.’ It is a trend where White experiments with various foods to prepare and a try a new dish on Friday. Later, he uploads the video on the internet. This started as a fun trend but has now has gained attention from the fans so much that White will now generate revenue from it.

White appeared in a recent episode of Raiders: Talk of the Nation with Raider’s host Kristine Leahy, where he touched on a few important UFC topics. While talking about his trend, White said, “So f*k it Friday means we are going to eat whatever we want.”

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“It’s Friday, and we are gonna keep off the weekend with something bad. And I basically search around for the craziest worst food you could possibly eat.”

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“So I have only been doing this thing for a few months and it’s blown up. So I just got a six-episode deal with the food network. And we are doing a f*k it Friday food festival too.”

Running a successful promotion or generating revenue from anything on the internet, White is a perfect example of a modern entrepreneur. However, this isn’t stopping his competitors from taking a dig at the UFC supremo.

Dana White Receives Sarcastic Invite From the Triller Founders

Dana White has surely put the UFC on the world map with his brilliant strategies. However, as the number of MMA fans is increasing, new promotions are making their mark in the industry.

via Imago

One of them is the Triller Fight Club. Recently, Triller held an event, Triad Combat, at Globe Life Field in Arlington, Texas. It was a fusion of boxing and MMA, where the fighters competed inside a triangular ring.

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However, the fighters were allowed only punches, clinching, and striking inside the ring. The fight card of the event featured former UFC fighters like Mike Perry and Frank Mir.

Hence, Triller co-founder and principal, Ryan Kavanaugh, sent an invitation to the UFC supremo. However, it was with a sarcastic message for Dana White.

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Kavanaugh wrote, “Dear Dana – Since Fight Club has broken every UFC viewership record, I thought perhaps you would want to see a proper production in action. We would be more than happy to arrange a tour and a personalized autograph.”

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However, Kavanaugh received no response from the UFC president, nor did he attend the event. Interestingly, the event featuring a new form of combat sports garnered a lot of attention from the fight fans and lived up to the hype.

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What are your thoughts on White’s ‘F*ck It Friday’? What do you make out of Kavanaugh’s sarcastic invitation? Let us know in the comments below.

 

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Written by:

Afnan Chougle

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Afnan Chougle is a UFC author at EssentiallySports. Besides writing, this Media graduate is an integral part of the digital web stories team for combat sports. Before joining EssentiallySports, Afnan gained valuable experience as an intern at Jiostudios Production House.
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