Before Al Nassr’s Move, Cristiano Ronaldo Tanking $4B off Coca-Cola’s Market Value Had Joe Rogan in Splits Over the Ex-Manchester United Star’s Influence Years Ago

Published 10/08/2023, 7:17 AM EDT

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Certain athletes in the world command so much love and respect from people that one little action from them can either make or break even a company. Soccer star Cristiano Ronaldo, one of the biggest soccer stars in the world right now, pulled a stint that cost a mammoth company like Coca-Cola a mint, back in the day.

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We all know Ronaldo maintains a healthy lifestyle and watches what he eats. That is why, when he pulled a certain stunt with Coca-Cola, the world erupted and unfortunately for Coca-Cola, their brand name and value took a major hit. How much, you ask? Well, that is something that UFC commentator Joe Rogan was seen discussing on one of his podcast episodes.

Joe Rogan laughs at Cristiano Ronaldo raining down trouble on Coca-Cola

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Joe Rogan has a different kind of respect when it comes to athletes. Being a well-respected and recognized martial artist himself, who maintains a healthy lifestyle and believes in discipline, Rogan has, more often than not, encouraged the inculcation of healthy habits in people, in general. However, he is also a renowned stand-up comedian, and making him break out into a burst of laughter, is nothing short of an accomplishment.

In one of his podcast episodes, Rogan talked about how Ronaldo shunned Coca-Cola, and due to this, the company stocks took a hit. “The thing with Ronaldo, where, um… they put a Coca-Cola in front of him and he pushed it to the side and he picked up a bottle of water, said Agua, and like he only drinks water, cause apparently, it’s like meticulous about his diet and what goes into his body.“, said Rogan. 

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Then, he told his audience how one little gesture from Ronaldo, adversely affected Coca-Cola. “Coca-Cola’s sales tanked. Their stock park market price tanked. Cost them like – you know I’m sure they bounced back but, they cost their market share something like a $1 billion – just him doing that.“, he said.

However, it seemed like Rogan had his numbers wrong when someone present there corrected him saying that the real blow that Coca-Cola suffered was worth about $4 billion. $4 billion?!“, exclaimed the podcast host, hysterical about the facts. He laughed really hard at the situation before adding, “$4 billion by saying water. I like water.

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The incident took place back in 2021 during the Euro 2020 pre-match press conference for the match between Portugal and Hungary. Ronaldo, who is a flag-bearer for all things healthy, removed the Coca-Cola bottles kept on the table in front of him and replaced them with water bottles.

Rogan left astonished by the ‘fitness’ of soccer players

There is no doubt that when it comes to fitness, there are very few athletes who can even be compared to the level of fitness that soccer players have. Cristiano Ronaldo, a former player at Manchester United, who is currently 38, is still in excellent shape. He recently moved to Al Nassr and is continuing to give younger players a run for their money.

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However, it seems there is a new king in the sport who has occupied the first position when it comes to being the ‘fittest soccer player in the world’ – Iñaki Williams, who plays for Atletico Bilbao. That being said, every soccer player is nearly as fit as the other, and that is what blew Joe Rogan away.

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Soccer is particularly a difficult sport in terms of your cardiovascular function. Those guys are in f**king insane shape because you have to be. The amount of strain they’re sprinting”, Rogan had said in one of his podcast episodes. “I went to see Austin. Austin has a soccer league and I went to see it live and I was really impressed. I was first of all impressed but these guys having f**king thoroughbred legs”, he added.

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Beyond doubt, the work-rate in soccer is by far one of the greatest in all of sports. Even in MMA for that matter – the amount of intense training that fighters have to go through is unbelievable.

Watch This Story – Conor McGregor diet

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Written by:

Arghyadeep Ghosh

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Arghyadeep is a UFC writer at EssentiallySports. His love for combat sports dates back to the WWF. Being a 90’s kid, he grew up fascinated by showmanship, competitive fighting, and wrestling.
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Edited by:

Yeswanth Praveen

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