Every tennis fan knows that Serena Williams is not limited to the tennis court when it comes to success. The former World No. 1 is not only one of the best tennis players to ever play the sport, she is also a successful businesswoman, philanthropist, and entrepreneur. On the court, she has 23 Grand Slam singles titles to her name.

Her off-court ventures have had quite the success too, whether it is her fashion line S by Serena or her Venture Capital firm Serena Ventures. Founded in 2014 Serena Ventures reportedly invests in founders whose vision and perspective are feminist and level the playing field for people of color as well.

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Serena Williams Upset by NYT’s coverage of Serena Ventures milestone

Recently the early-stage venture capital firm raised $ 111 million in the inaugural funding round and will invest in founders with diverse points of view. The firm is already an angel investor with 60 companies in its portfolio including Daily Harvest, MasterClass, and SendWave.

She said that it is her husband the co-founder of Reddit Alexis Ohanian who introduced her to this world of investments. Ohanian himself is a member of the venture capital firm 776.

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However, Serena Williams was not happy about the New York Times coverage of this milestone by Serena Ventures. The article on print uses a picture of her sister Venus Williams labeled as Serena. Naturally, this comes across as rather tone-deaf, upsetting, and quite disrespectful!

She took to her social media profiles to talk about the issue, and said, “No matter how far we come, we get reminded that it’s not enough. This is why I raised $111M for @serenaventures. To support the founders who are overlooked by engrained systems woefully unaware of their biases. Because even I am overlooked. You can do better, @nytimes.”

The firm does focus most of its investments that come from brands created by people in historically under-represented communities.

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