WWE Superstar and actor, John Cena has been the face of the WWE for a decade. However, it seems that the Leader of the Cenation used Machiavellian tactics to maintain that top spot. Former WWE Superstar Tyler Reks, in The Lewis Nicholas Show, accused Cena of stealing WWE storyline pitches for himself.

Reks talked about him teaming up with Curt Hawkins. Hawkins proposed a great idea for an angle. He suggested that he and Tyler could get “fired” on the show in a Kayfabe way. They will then find ways to sneak back into the arena during the storyline.

John Cena and the ‘Burchilled’ storyline

Reks continued by stating that they spoke to Cena about the idea and he loved it. Cena then told them to put the idea on a DVD and get it to him. He said he would be “on the jet with Vince” and pitch the idea.

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However, The Miz and R-Truth were fired instead of Reks and Hawkins.

Tyler continues, “We went to John and said ‘this is a lot like what we just put on a DVD. Did we just get screwed?’ He said, ‘Naw, naw, naw, naw this is something totally different.’ Okay, so this looks like the storyline that we just pitched that nobody’s ever done so it’s not gonna be as cool when we do it.

The next week that storyline progressed and it was basically what we pitched, but with Miz and Truth with John, as they guy they jump at the end. We had a term that we used ‘Being Burchilled’ because Paul Burchill would pitch stuff all the time and creative would take it and use it for someone else. At one point we just asked Cena ‘are we being Burchilled?’ and he’s like, ‘yeah, you did.’ Blatantly telling us that he stole our stuff and used it and left us at the bottom.”

Reks revealed that he was angry at the time and that things are different now. He grew and learned from that experience. He harbors no hard feelings for Cena because “he’s the top guy for a reason and if that’s how things were handled then more power to him, man.”