The retired Russian tennis player Maria Sharapova is responsible for many sweet memories. These are not only filled with her great performances in tennis but also with her company called Sugarpova. The 33-year-old explained the brand story behind her guilt-free sweets and candies brand, which was started in 2013.

Being a full-time entrepreneur at a very young age is not everybody’s cup of tea, but Sharapova has got the taste for it. Inspired by her childhood memories, she created the company to bring people closer to one another. While researching, the Russian learned that there was so much that was missing from the market, and she did her best to give people something more than just candies.

All You Need To Know About Maria Sharapova’s Candy Brand Sugarpova

“Significance when you carried it”: Maria Sharapova

When you’ve been the number 1 tennis player in the world, you have a certain understanding of what high-quality means. Winning 36 titles in her two decades in tennis, Maria is the only Russian with a career Grand Slam. Much as she did with the sport, the 5 times Grand Slam winner wanted to hit an ace with her brand.

Maria said, “I wanted to create a youthful, fun, fresh approach to sweets and candy. And, I wanted to be approachable, but I wanted to feel elevated, so it had significance when you carried it or when you gifted it.”

Trending

‘RIP’ – Heartbroken Brother of John McEnroe Mourns ESPN Legend’s Tragic Death Who Last Tweeted About Coco Gauff

April 21, 2024 02:43 PM EDT

Serena Williams’ Husband Alexis Ohanian Gushes Over Her ‘Little Pink’ Attire as Part of Nike’s Latest Endeavor

April 23, 2024 05:55 PM EDT

‘Have Him F**King Walk Out with Rafa’- Andy Roddick Imagines Emotional Scenario That Brings Roger Federer Together with His Beloved Rival

April 24, 2024 12:02 PM EDT

‘Got Them a $92,000 Motor Home’- Venus and Serena Williams’ Childhood Coach Rick Macci Reveals Lavish Money Spent Based on ‘King’ Richard’s Confidence

February 14, 2023 09:40 PM EST

Mutua Madrid Open: Heart-Broken Taylor Townsend Makes Shattering Admission About Missing Son’s Martial Arts Performance

April 23, 2024 04:07 AM EDT

Get instantly notified of the hottest Tennis stories via Google! Click on Follow Us and Tap the Blue Star.

Follow Us

“Feel like you’re a part of a friendship”: Sharapova

Sugarpova seems to have become a go-to brand for holidays, special occasions, or even a rough day. Maria even explained what makes her candies different from her competitors. Maria had envisioned a brand that has a personal touch. “The real feeling about Sugarpova is you feel like you’re a part of a friendship,” the Russian expressed.

With its modern and creative design, there is no denying that the brand feels fun and fresh. She added, “You’re a part of a brand that you feel a connection with on a day where you just feel like you need a little treat.”

Earlier this year, Sharapova announced that she would not compete as a professional tennis player any further. However, for tennis fans and strangers, she will continue to be an eternal part of many lives through her company. Maria also plans to extend the company to new business verticals.

Serena Williams Ranks Ahead of Maria Sharapova on the List of Forbes Richest Self-Made Women