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AEW Revolution Makes History as the Highest Grossing Non-WWE PPV with Over $5 Million PPV Sales

Published 03/15/2021, 9:11 AM EDT

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AEW Revolution may have been an amazing PPV in more than one way. While every match on the card delivered, it also generated a ton of income for AEW. Revolution became the highest-grossing non-WWE PPV of all time, generating over $5 million.

AEW Revolution makes PPV history

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To achieve such a goal is absolutely ridiculous, despite AEW’s talented roster. Although the roster should get the credit for the high numbers and record, it is only step one in their journey to becoming WWE’s equal.

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According to Brandon Thurston of Wrestlenomics, AEW Revolution attracted around 125,000 viewers worldwide. This is the highest viewership an AEW event has received. Double or Nothing 2020 held the previous record with 105,000 viewers. WWE’s PPV events usually range between 200-300,000 viewers.

 

The show generated over $5 million through the PPV broadcast sales, tickets, and merchandise. Tony Khan claimed Revolution will host the highest live audience members as well and aimed to have somewhere between 1200 to 1300 people.

According to the Wrestling Observer Newsletter, around 1,150 people attended. This clearly isn’t a disappointing number.

The success of AEW Revolution is terrific news for every other promotion not named WWE. AEW’s success proves that WWE can be toppled, and that day isn’t far ahead.

On a night where Jon Moxley and Kenny Omega tried to kill each other with blunt force trauma, blood loss and explosive barbwire, it was AEW that struck the bounty.

Why was the PPV so great?

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Hyper marketing was the major reason for AEW’s success. From announcing the surprise debut of Christian, the mystery man in the ladder match, and the hype surrounding Moxley and Omega‘s insane match, Tony Khan did a terrific job.

The quality of wrestling has never been an issue or drawback for AEW. With wrestlers like Rey Fenix, Kenny Omega, Jungle Boy, Thunder Rosa, and the Young Bucks, AEW has probably the best roster of any wrestling company. Every wrestler they gain becomes an asset for the promotion, unlike the WWE.

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Finally, some excellent, intricate, long-term storytelling makes AEW’s product so much more fun to watch. From the Young Bucks’ tag team war with Chris Jericho and MJF to the highly dramatic Women’s Title match between Ryu Mizunami and Hikaru Shida, and of course Sting’s cinematic masterpiece – storytelling and quality wrestling is fused to provide us with a truly great PPV experience.

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Written by:

Nathan Fulgado

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Nathan Fulgado is a WWE and AEW author at EssentiallySports. Having published close to 1000 professional wrestling articles, Nathan is currently pursuing his Journalism degree from Xavier's College. He has previously worked at Free Press Journal as a local journalist.
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