Is there a life after Roger Federer for Rolex in tennis? Well, Taylor Fritz seems to be the appropriate answer to this question as of now. The partnership between tennis and Rolex goes way back to 1978. However, it became the official Timekeeper of the ATP in 2013. Rolex has brought in several tennis stars as its brand ambassadors over the years, but Roger Federer has been the most popular among them.

Now, American tennis star Taylor Fritz has also joined the list as its brand ambassador. He is often seen flaunting his luxurious Rolex watch during tournaments. Recently, a little fan was seen repeatedly asking Fritz for his most coveted possession.

A lucky escape for one of Taylor Fritz’s most trusted accessories

Taylor Frtiz was first spotted wearing his two-tine Rolex Daytona watch while lifting his first Masters 1000 title at Indian Wells in 2022. It couldn’t have been a better moment for him to showcase the silverware altogether. Taylor Fritz became the first American to win the Indian Wells Masters since Andre Agassi’s triumph in 2001. Recently, he was seen wearing that watch while giving autographs to his fans after his emphatic victory over his compatriot Marcos Giron at the SF of Delray Beach Open.

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Seeing it demanded by one of his little fans, made a fan tweet, “Loving this kid repeatedly asking Taylor Fritz for his Rolex. You miss 100% of the shots you don’t take, I’ve heard.”

The two-tone Rolex Daytona is one of the iconic chronograph models with a combination of steel and gold on its body. The model features a white disc topped with a trio of sub-dials in the 3,6 and 9 O’clock positions. It has countless applications for daily uses and other sports. More than its features, this watch is perhaps also one of the luckiest watches in Frtiz’s career.

Fritz talks about his ‘first dream partner’

When asked to reflect on his relationship with Rolex. Fritz said, “When I was growing up, some of my family members owned Rolex watches which they treasured and all had worked so hard for and treated themselves to. Seeing those watches, I aspired to have the same success in sports, business, and life. When I turned professional, one of the first things my agent and I spoke about was trying to find the right long-term partners. The first dream partner I spoke to him about was Rolex.”

ATP Delray Beach Open 2024: Taylor Fritz vs. Tommy Paul Preview, Head-To-Head, and Prediction

He further added, “Thankfully, it worked out and I was lucky enough to become one of the first young ambassadors. I still have to pinch myself when I see my name beside a brand like Rolex and I’m so honored to do my part in supporting the legacy that Rolex has built in tennis.”

Taylor Fritz is now looking forward to replicating his heroics from last year’s Delray Beach Open. But he’ll now have to defeat Tommy Paul to clinch his second consecutive title at this venue. Can he do that? What do you think?

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