Roger Federer’s New ‘RF’ Caps Sold Out 10 Minutes After Launch
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Roger Federer of Switzerland celebrates winning match point during his Men’s Singles first round match against Steve Johnson of the United States of America on day one of the 2020 Australian Open at Melbourne Park on January 20, 2020 in Melbourne, Australia. (Photo by Quinn Rooney/Getty Images)
A new line of caps inscribed with the initials of Roger Federer has found favor with his fans across the globe, selling out in minutes.
The 20-time Grand Slam winner reacquired the ‘RF’ logo from sportswear giant Nike and it was inscribed on the new collection of caps designed by Japanese apparel brand Uniqlo.
Roger Federer Reacquired His Famous ‘RF’ Logo From Nike – His New Hat Sold Out Worldwide In 10 Minutes https://t.co/DhF46YQT2u pic.twitter.com/o8p3TxWiyY
— Barstool Sports (@barstoolsports) December 10, 2020
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New Roger Federer caps inscribed with old logo designed by Uniqlo
Federer is currently the global face of Uniqlo and sports its logo in matches. After sealing a massive endorsement deal with the Japanese apparel major in 2018, Federer literally lost the right to his own initials.
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Roger Federer smiles during an exhibition game between Alexander Zverev and Roger Federer at Arena Parque Roca on in Buenos Aires, Argentina. (Photo by Marcelo Endelli/Getty Images)
Federer announced the return of RF caps on Twitter
The Swiss star posted a video on Twitter last week, announcing that the caps, with his trademark initials, will be put up for sale again by the brand that he currently endorses.
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Fresh off the Uniqlo line, the caps come in eight attractive colors and have already sparked a global sales craze.
Reunited at last 😃 #RFcapisback pic.twitter.com/lJmqs7z1jz
— Roger Federer (@rogerfederer) December 7, 2020
The caps were sold out within ten minutes of being launched globally by the apparel major.
The caps were launched on Tuesday and buyers hardly had time to browse through the colors before they were sold out.
Brand Federer alive and kicking
The Japanese apparel giant put the caps in all eight colors, 200 pieces for each, up for sale on its website and they literally vanished in no time.
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The caps come under different price bands, with the lowest being 49 dollars and the highest priced at 200 dollars. A set of caps in all eight colors has been priced at $593.08.
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“Understand Signs of the Body”: Roger Federer Explains How He Overcomes Severe Injury Pains
One of the most globally followed athletes even in the twilight of his career, the sellout caps are proof that brand ‘Roger Federer’ is still alive and kicking.
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His fans didn’t see much tennis from him this year, though, as an extended rehabilitation process after a knee surgery kept him out of action.
Australian Open was the only tennis event he featured in all year. While injury kept him away from tennis this year, Federer has resumed training to be back in action next season.
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