Kim Kardashian is a fashion icon who became famous through the show ‘Keeping Up with the Kardashians’. Her popularity has only increased since then, and she has even managed to reach the tennis realm. She came out with a shapewear and clothing brand, Skims, in 2018. Not long ago, she revealed a sportswear division of Skims, which also seeped into tennis. 

Recently, we saw an inkling of Kardashian’s influence on the racket sport as Tommy Paul’s girlfriend, Paige Lorenze, modeled for the brand and created a great buzz around it. This was posted by the model and influencer as she entered the Indian Wells Court. 

Tommy Paul’s girlfriend enters the court with Skims on

Paige Lorenze is a social media influencer, and her popularity skyrocketed since she began dating Tommy Paul. She has been featured by many fashion brands around the world and continues to do so. The 26-year-old WAG has stepped her game up as she found herself being sponsored for a post by Kim Kardashian’s fashion brand which is currently worth $4 billion. 

She recently uploaded a video on her Instagram page where she is seated, showing off a dark blue straight-neck bodysuit and skirt. She eventually gets up, holding a Babolat racket. The promotional post comes as a part of Skims’ new line-up of Fits Everybody logo, which will be launched on March 14th. Lorenze caught the eye of the fans and the media with her post as she uploaded a similar video on her TikTok page.

Skims scouted her and believed the influencer to be a great fit and become one of the promoters of their new logo. A good portion of Skims is focused on tennis and shows Kardashian’s increasing interest in the sport. The evidence of the same was provided when she sizzled in a photoshoot on the court.

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Kim Kardashian turns up the heat with photoshoot

Kim Kardashian lit up the tennis court in September 2023 with an appealing photograph while dressed in a sparkling pink Chanel outfit. Fans and fashion aficionados were drawn to the reality TV star’s gorgeous outfit, which included holding a tennis racket. The Kardashian sister’s Chanel gown radiated elegance and style as she sauntered around the court.

However, Kim’s close friend and tennis legend Serena Williams’ answer stole the stage. Serena couldn’t help but poke fun at Kim’s racket-holding style, saying, “Literally not how you hold a racket. Clearly, I have to give you lessons, lol.” Despite the comedic form, Kardashian managed to garner immense attention from tennis fans as she shined a light on her love for the sport. She did it once again recently as Lorenze became the icon for their new launch.

Read More – American Tennis Pro Tommy Paul’s Flirty Banter Culminates in a Cheeky Post on Girlfriend Paige Lorenze’s Birthday