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From Roger Federer to Coco Gauff, How $9,000,000,000 Brand’s Masterful Creation Graced US Open Champions Past and Present

Published 09/13/2023, 2:36 PM EDT

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via Reuters

In the heart of Coco Gauff‘s triumphant US Open story, a secret masterpiece quietly ticked away, its beauty a tantalizing mystery waiting to be revealed. As the world enjoyed her meteoric rise, one accessory held the key to her elegant performance. At the post-match conference when she laid her hands on her first-ever US Open, she was seen wearing a timeless classic by Rolex. The masterful creation by the company stole the limelight as it reminded fans of another tennis great.

Roger Federer, who has been a 5-time winner at the Flushing Meadows has also been a long-time favorite of the watch. But, what is it that makes the watch this special?

Coco Gauff wears a Rolex masterpiece at her post-match ceremony

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The tennis world watched an upcoming superstar in the making when Coco Gauff defied all the odds and lifted her first-ever US Open trophy. While her stunning performance and determination stole the spotlight, there was another element that added an extra touch of elegance to her moment of triumph – a Rolex Oyster Perpetual with a captivating “red grape” dial.

This exquisite timepiece, part of the previous generation of Rolex’s iconic Oyster Perpetual series, is available in various sizes, including 34mm, 36mm, and 39mm. Its beauty lies not only in its stylish looks but also in its exceptional characteristics. Equipped with an automatic, chronometer-certified movement, the vibrant dial of the Rolex Oyster Perpetual exudes both luxury and functionality.

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However, as already mentioned, she is not the only one who has laid her hands on the prestigious retro piece by the $9 billion brand. One of the greatest in the game, Roger Federer, who is also the brand ambassador for Rolex is also a huge fan of watches.

Roger Federer has also worn the Rolex Oyster Perpetual

Tennis and the famous Rolex Oyster Perpetual are not far away from each other. Over the years, Roger Federer has been seen wearing the iconic watch that Rolex offers. While Coco Gauff wore the watch with the purple dial, Roger Federer has been seen wearing the 41mm Rolex Oyster Perpetual. There have been various color gradients that the Swiss maestro has famously worn.

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From the famous green dial to the yellow one, Roger Federer seems to be a great fan of the timeless classic. The one with a green dial costs $6150 USD. On the contrary, the yellow dial, being the rarest of the pieces can cost up to $20,000 USD.

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Thus, this watch has been a champion’s choice when it comes to defining the best from the rest. With the likes of Roger Federer and Coco Gauff wearing this magnificent classic, it reminds fans’ of the unique choices that the players have.

WATCH THIS STORY | Billionaire Roger Federer Leaves No Stone Unturned to Give Tennis a New Edge as He Vehemently Promotes Extremely Popular Sneaker Brand

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Written by:

Akshat Gaur

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Akshat Gaur is a Tennis Writer at EssentiallySports. He completed his Bachelor’s degree in 2021 and has been writing since then. With over two years of experience in the world of sports journalism, specifically tennis journalism, Akshat is someone who is immensely passionate about covering the ATP and the WTA Tour.
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Edited by:

Aishwary Gaonkar