Tennis is one of the biggest, most popular sports in the world today. Naturally, the biggest stars in the sport become the marquee focus for sponsors looking to make these players brand ambassadors.

The likes of Serena Williams, Rafael Nadal, Novak Djokovic, and Roger Federer boast of multi-million dollar endorsements and collaborations.

The biggest brands in luxury watches, such as Rolex, TAG Heuer, and Audemars Piguet have a lot of stars representing their products. Here is how much the megastars of tennis earn for adorning their wrists with luxury brand watches.

How much do Serena Williams and Rafael Nadal’s endorsements cost?

Not only is Serena Williams one of the biggest tennis stars, but she is also a cultural icon. Thus, it would come as no surprise for luxury brands to tussle over landing her as their ambassador.

In 2014, Serena Williams became the brand ambassador for Audemars Piguet, the Swiss luxury watchmaker. The 23-time Grand Slam champion always wears the brand’s Royal Oak Shore model when she plays. Furthermore, she also wears it wherever she makes a public appearance as well.

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The trademark watch which Serena Williams wears is valued at £45,000, which is equal to around $50,000.

Spanish legend Rafael Nadal, in 2010, signed quite the lucrative contract with Swiss luxury watchmakers Richard Mille. Thus, he often wears the RM watches publically, and also wears them on the court.

In fact, the makers specifically designed a watch for the 20-time Grand Slam champion, called the RM 27-02. Particularly, he once wore a million-dollar watch by Richard Mille during his match at the Australian Open 2017.

At only 20 grams of weight, the watch certainly did not weigh the Spaniard down. The price of the watch, the 27-04, is close to a million dollars.

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Roger Federer, Novak Djokovic, and their watches

The current World No. 1 Novak Djokovic does not boast watches as ridiculously priced as those his rivals wear. His trademark watch, the Seiko Astron GPS Solar Dual Time, comes from his endorsement deal with Japanese watchmaker Seiko.

In 2014, the Serb signed on with the watchmakers for a deal worth £4m per year. The Solar Dual Time that he wears when he lifts his trophies, however, is relatively lower-priced, at £1,495.

On the other hand, Swiss Maestro Roger Federer has been a longtime ambassador of Swiss luxury watch brand Rolex. With the number of trophies, the 20-time Grand Slam champion has lifted in his career, he has always worn a Rolex on his wrist as he did it.

The contract between Rolex and Federer is estimated to be around £5 million per year.

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