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Highest Paid Athlete Per Instagram Post – It’s Not Floyd Mayweather, LeBron James, or Serena Williams

Published 08/15/2022, 12:45 PM EDT

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The sports industry has evolved immensely over the years, and today, athletes are not confined to their sport merely. Sportsmen around the world have become global celebrities and people look up to them as their role models. And because of this, high-profile brands always want the best athletes to endorse their products. 

Sports persons charge a massive amount to companies for brand endorsements. Take a look at the athlete who charges a hefty fee for endorsing a product on Instagram. Any guesses? It’s not the legendary boxer, Floyd ‘Money’ Mayweather. Even tennis legend, Serena Williams and NBA superstar, LeBron James are not at the top. Then who tops the list? 

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Highest paid athlete per Instagram post 

The man is popularly known for his jersey number or moniker. Football fans around the globe want his jersey number, ‘7’, printed on their backs. It is none other than Cristiano Ronaldo, popularly known as ‘CR7’.

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The Portugal footballer is not only the greatest footballer, but he is also a marketing powerhouse. Among all the top athletes across the world, Ronaldo charges the highest fee per Instagram post. As per reports, the Manchester United superstar earns a whopping $1,604,000 for one Instagram post. 

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Furthermore, his massive Instagram fan following of 476 million justifies the fact that he charges so much for it. 

Top 4 athletes after Cristiano Ronaldo

You must be thinking who is the second highest paid athlete for Instagram posts? Even the second position is bagged by a football player. Lionel Messi reportedly earns a hefty $1,169,000 per post. The Argentine magician is widely regarded as the greatest footballer of all time. 

via Reuters

Apparently, footballers have a knack for how to sell themselves. The third athlete on the list is also a footballer. It’s none other than, Brazilian star, Neymar Jr.

He likes to reinvent himself, and always tries to bring something new to his fans. From frequently changing his hairstyle to appearing in the most popular web series, Neymar does it all. If a brand wants Neymar to endorse them, they have to pay him a staggering $824,000. 

Finally, the streak of footballers is broken by a sportsman from another sport. Indian cricket player, Virat Kohli, comes fourth when it comes to charging a sizeable amount for endorsements on Instagram. He reportedly earns $680,000 for one post. 

The next name would have certainly crossed your mind while reading this article. This man has recently stunned the world as he achieved something that very few are able to do. NBA legend, LeBron James, has recently crossed the $1 billion net worth mark. This clearly justifies that his endorsement deals always skyrocket to the top. King James makes around $474,000 for endorsing a brand on Instagram. 

Other notable athletes who charge a hefty fee for Instagram endorsements

Well, the footballer who is known for his class and style always makes it to the lists when it comes to big paychecks. Although David Beckham has retired from the sport, his charisma, and widespread popularity make him a big endorser for products. He makes $362,000 from brands per Instagram post. 

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Moreover, the UFC king, Conor McGregor also gets a staggering amount of brand endorsements on Instagram. He reportedly earns $218,000 per post. Another name from combat sports is Floyd Mayweather, who gets around $144,000 for one post. 

WATCH THIS STORY: Five Times Floyd Mayweather Proved He is the Richest Boxer in the World: From $60 Million Private Jet to Multi-Million Dollar Car Collection

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Serena Williams is one of the greatest tennis players of all time, with 23 Grand Slam singles titles to her name. She earns $71,700 for one Instagram post.

What do you think about these athletes who get whopping paychecks for brand endorsements on Instagram? Share your thoughts about it in the comments section below. 

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Written by:

Shashank Wankhede

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Shashank Wankhede is a Boxing writer at EssentiallySports. When it comes to boxing, the blockbuster film 'Rocky' sparked his interest in the sport. He holds Muhammad Ali in great regard and is a sincere admirer of his narrative, struggle, and accomplishments.
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Edited by:

Vibhanshu Kumar