Dazn Executive Reveals Boxing’s Biggest Stars: KSI on the List?

Published 03/16/2023, 1:00 PM EDT

Boxing is witnessing a surge in the number of fans worldwide. It seems like more and more people are tuning in to the sports and becoming devout fans. We can credit the influencer boxing scene as one of many reasons for this uprising in the numbers. With this surge, streaming platforms have been experiencing these numbers rise over time. DAZN, one of the biggest sports streaming platforms, has established itself as a prominent streaming service. Recently, an executive from the company revealed the biggest stars of the streaming platform.

In an interview, the EVP of DAZN discussed the top stars of the platform and the number 1 rankings on their platform for different countries.

The biggest stars of DAZN


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In an interview with Ariel Helwani, executive vice president of DAZN, Joe Markowski discussed the biggest stars of the streaming platform. During the interview, Helwani asked if Canelo Alvarez is the biggest draw for the platform, To which the EVP responded, “In the USA, Canelo is the biggest draw.”This should not be a shocker for the fans as the Mexican has a strong fan following in America.

DAZN’s EVP Joe Markowski: "Consistently in the U.S., Canelo is the biggest draw, yeah, for sure. AJ in the U.K." from Boxing

Markowski added that Anthony Joshua is their most prominent star in the UK. And DAZN expects many fans to tune into their streaming platform for Joshua’s bout against Jermaine Franklin. Joshua will fight at the O2 arena on April 1. But the list doesn’t stop at Joshua and Canelo.

Markowski said, “AJ is 1, Canelo is 1, Katie Taylor is 1, and KSI is a different kind of 1.” KSI is a name on the list that might shock the fans. It seems like the YouTuber-turned-boxer has made his way into mainstream boxing and has his name echoed by professional boxers. Recently, DAZN faced criticism from users due to its unexpected surge in its subscription prices.


Anthony Joshua No Longer Ripped – Looks Out of Shape in Latest Beach Video

about 1 year ago

One of the most popular fighters on the platform has a bout on the horizon.


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Anthony Joshua’s potential comeback fight?

Antony Joshua has been experiencing a rough patch in his professional career for the last two years. He lost his previous two bouts against Oleksandr Usyk. And since then, the fans have been waiting for AJ’s redemption in the ring. And his bout against Jermaine Franklin is considered the first step in his journey to the heavyweight title. Eddie Hearn‘s Matchroom represents AJ, and last year, the promotion signed a multi-year deal with DAZN for its streaming rights.

via Reuters

DAZN will be looking ahead to increase its roster of boxing superstars over time. And the fans can expect the streaming service to touch new heights progressively. What are your thoughts on DAZN’s superstars? Let us know in the comments.


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Agrim Sharma

220 articles

Agrim Sharma is a Boxing Writer at EssentiallySports. Having an Economics background did not deviate him from finding his passion for writing. With two years of professional content writing experience, he learned that the best way to channel his love for the sport of boxing is by writing.

Edited By: Amal Joyce