YouTube sensation KSI turned his rivalry against Logan Paul into a business partnership after launching an energy drink brand together. The pair developed Prime Hydration, which has seen massive success selling out across the US and UK.
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The drink has become popular among children, especially teenagers who are KSI and Paul’s largest audience. This has resulted in the drink making it to school campuses where it is consumed in enormous quantities. However, one school banned the drink from their campus, causing The British YouTuber to address the issue on social media. KSI shared an email from the principal of an unnamed school to its pupils. The email stated that the drink will be banned from now and will be confiscated if found.
The email read, “Hi everyone. Prime drinks are now a banned item. DO NOT bring them into school. They will be confiscated if found or seen, and you will be sanctioned with a -3. A reminder to you all that selling any items on school premises is not allowed and will lead to a suspension from school.”
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Following this, KSI called out the school claiming that he will send a ‘truckload of Prime’ to the school and other schools as well.
However, the fans didn’t seem to agree with The Nightmare’s blatant attempt at pushing his narrative, as they called him out on this.
Fans sound off on KSI after Prime Hydration gets banned
One fan called out KSI for promoting a false narrative that children will get dehydrated if they didn’t drink Prime.
Another fan also poked fun at KSI, stating that children can still quench their thirst by drinking water.
Bro do you know what water is, they ain't dehydrated without some random sports drink
Moreover, one fan exposed the hypocrisy claiming that if KSI cared about the children, he wouldn’t charge $3 for his drink.
I mean if you really cared about peoples hydration you wouldn’t charge 3 dollars a bottle for your drink
Another fan hilariously pointed out that Prime wasn’t the only way children could stay hydrated.
Prime isn’t the only way to start Hydrated @KSI
However, one fan came in support of KSI insinuating that children should be allowed to sell drinks in their schools, citing it as the norm in the United States.
Lastly, one fan seemed confused about his eligibility for the ban as he was homeschooled.
Omg my son has been going round all the shops locally looking for your drink and had me taxi-ing all the asdas in a certain radius … he still hasn’t been able to get your drink anywhere. Maybe Leicestershire is too far out?!
In a short period, Prime has seen tremendous growth. It is estimated that the company is worth $200 million and is capturing market space from established brands like Gatorade. However, the fans were quick to call out a very transparent attempt by KSI to gain some attention.
Do you think Prime should be banned from schools? Let us know in the comments.
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