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via Getty

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When you think of boxing, names like Muhammad Ali or Floyd Mayweather might come to mind. But how about… Logan Paul? Yes, the YouTube influencer with a winless boxing record is now being discussed in the same space as seasoned boxing professionals. This development has been met with raised eyebrows and skeptical glances.

However, in a surprising turn of events, young boxing superstar Devin Haney has come out in support of this new wave of boxing influencers. During a recent segment on the Pivot Podcast, Haney dropped some fascinating insights on this unexpected crossroads of boxing and influencer culture, creating a buzz in the sporting community.

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Logan Paul in the boxing ring: A knockout or a misfire?

In a world where traditional sports are being reshaped by the influence of digital media, the rising trend of YouTube influencers stepping into the boxing ring has stirred quite a conversation. Devin Haney, a world titleholder in boxing, recently appeared on the Pivot Podcast prior to his fight against Vasyl Lomachenko, where he expressed his thoughts on the matter with refreshing candor. His comments offered a fascinating insider’s perspective on how the sport of boxing is reacting to this influx of influencers.

The conversation took an interesting turn when the host asked Haney about his feelings towards fighting on the undercard of a Logan Paul match. The host questioned, “Someone like yourself passionate, dedicated, been doing it your entire life, yet you have to fight under a Logan Paul or YouTubers undercard. Does that sit well with you?”

Devin Haney on the intersection of boxing and influencer culture

In response, Haney provided an insight that might seem surprising to many traditional boxing fans. He said, “No, I mean at that time when I did do that when I did fight on the undercard of Logan Paul, it was like it was a good opportunity because they just had so many viewers. I think it was the first YouTube boxing match, so it was just a different audience, different crowd.”

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Haney further highlighted the impact of influencers on the sport, stating, “I think that the football players, athletes, the influencers coming to boxing is good for boxing. Like you know he’s making boxing even bigger. Boxing is evolving because of that.”

This viewpoint suggests a forward-thinking approach towards the evolution of the sport, revealing how Haney and others in the industry are perceiving and adapting to this shift.

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Are these changes preserving the integrity and spirit of boxing, or diluting it in the face of commercial popularity? As fans and spectators of this sport, what do you believe is the right path forward for boxing in the influencer era?

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