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MIAMI, FL – JUNE 6: Logan Paul meets with the press following the Mayweather vs Paul: Bragging Rights boxing event on June 06, 2021, at Hard Rock Stadium in Miami, Florida. (Photo by Louis Grasse/PxImages/Icon Sportswire via Getty Images)

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MIAMI, FL – JUNE 6: Logan Paul meets with the press following the Mayweather vs Paul: Bragging Rights boxing event on June 06, 2021, at Hard Rock Stadium in Miami, Florida. (Photo by Louis Grasse/PxImages/Icon Sportswire via Getty Images)
In the ever-evolving world of social media, few individuals have left as significant a mark as Logan Paul. From his humble beginnings as a Vine star to becoming one of YouTube’s biggest sensations, Paul has consistently pushed the boundaries of content creation and amassed a massive following along the way. His journey has been marked by highs and lows, controversies, and redemption. However, through it all, ‘The Maverick’ has remained a trailblazer in the digital landscape.
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Recently, a new trend has emerged on TikTok, showcasing the platform’s ever-changing landscape. The viral NPC trend has taken center stage, captivating audiences and demonstrating the diverse array of content that thrives on TikTok. Moreover, this has even caught the attention of Paul and co-host Mike Majlak who couldn’t understand its appeal despite being content creators themselves.
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Paul and co-host Mike Majlak roast NPC streamer Pinkydoll despite watching her content
In a recent episode of Impaulsive, Paul, and Majlak touched upon the popular NPC streamer Pinkydoll. Moreover, the two expressed their lack of admiration for the streamer. ‘The Maverick’ also highlighted the significant financial success she has achieved, making a substantial $7000 a day through live streaming on TikTok, despite finding her content unappealing.
“Pinky Doll is her name; she’s what’s called an NPC streamer. This chick is making bank – $7000 a day! She goes live on TikTok, 70,000 people – pathetic people, including me – watching this girl go, “Got me feeling like a cowgirl.” he said
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Moreover, co-host Majlak did not hold back in expressing his thoughts on the NPC streamer. In a candid moment, he critiqued the trend, referring to the NPC streamers and the people who watch them as “the rung bottom of our species,”.
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Logan Paul in awe over NPC streamer, PinkyDoll making $7,000/day 🤖 pic.twitter.com/jyBgS82Y7N
— IMPAULSIVE (@impaulsive) July 29, 2023
Both Paul and Majlak have been known to critique other creators on this podcast and did not fail to miss this opportunity. While some may view the content as unusual or bizarre, its popularity underscores the diverse and sometimes unpredictable nature of TikTok’s content landscape. Moreover, as the platform continues to evolve, content creators like Pinky Doll are tapping into new and unconventional trends like this one and gaining fame overnight.
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The NPC trend: Taking over the internet
The NPC trend’s premise is relatively straightforward; it portrays content creators as Non-Player Characters (NPCs). These streamers use programmed reactions they repeat in response to viewers’ donations during a live stream. TikToker PinkyDoll, in particular, has garnered massive attention for her NPC-style live streams.

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AUSTIN, TEXAS – OCTOBER 23: Logan Paul attends the Bootsy Bellows x Sports Illustrated Circuit Series After Party at Austin American Statesman on October 23, 2021 in Austin, Texas. (Photo by Rick Kern/Getty Images)
The trend’s appeal lies in its surreal and humorous nature, appealing to viewers’ love for bizarre and unexpected content. However, these have become a part of short-passing trends that come and go within months.
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Read More: Logan and Jake Paul Pen Emotional Messages to Their Mother on Her 60th Birthday
With every passing trend, TikTok continues to redefine what captivates audiences worldwide, making it a place where the unexpected and bizarre flourish alongside more traditional content genres. In addition, this type of content even managed to captive Paul albeit for the wrong reasons.
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What did you think about Paul and Majlak’s take on Pinkydoll’s content? Let us know in the comments.
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