Netflix’s Squid Game was a breakthrough in the streaming sector. It broke multiple records and entranced fans with its storyline. And the legacy this show has built for itself is unparalleled. Multiple people jumped in on its success to recreate their little version of Squid Game. However, someone who could have done it at the same scale as the show creators was the YouTube king, MrBeast.

And he did manage to do so, by making an exact replica of the game show minus the on-screen deaths. The video of this Squid Game challenge broke multiple records for him. However, recent reports point out that MrBeast, along with the show creators, missed out on huge paychecks.

MrBeast and Squid Games creators missing out on profit due to this Netflix move

In 2021, MrBeast recreated the Squid Games on his YouTube channel. This video took off and became the most popular video on his channel with the most views. And MrBeast shared the stats showing how much this video profited him. However, he did not get the full potential of the profits due to the simple reason that Netflix owns the intellectual property of this series. Furthermore, the series creator, Hwang Dong-hyuk, also did not get huge profit cuts.

The show was immensely useful for Netlfix for bringing in more audience. Furthermore, this series alone raised Netlix’s internal value by $900 million. But Hwang giving up his rights to ownership for this title means Netflix has complete control over the franchise. It also means creators like MrBeast have to give some profit margin to Netflix for using their intellectual property in a video.

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In a report by Los Angeles Times, the woes of the creators have been revealed. A writer stated, “At first it was exciting to think that people all around the world would be able to watch my shows. But now I’m thinking, ‘So what? I’m not getting anything out of it’.” Although, MrBeast has received his profits from YouTube, but probably he too had to give some margins back to Netflix.

What are your thoughts on MrBeast and Squid Games creator Hwang Dong-hyuk losing out on huge profit margins for Squid Game? Let us know in the comments section below.

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