EA? Take-Two? Sony Still Has Options to Compete With Microsoft’s Shocking Activision Blizzard Takeover

Published 01/19/2022, 12:38 PM EST

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The record-breaking Microsoft acquisition of Activision Blizzard has opened the floodgates of endless possibilities that could create an unbeatable dynasty. The American giant now owns two to three top-rated developing studios. And it did that in the span of just two years, which leaves the door open for even more takeovers.

The gaming community is left wondering what will happen next, as the biggest deal of the industry has caught everyone off guard. Especially Sony and its future ambitions regarding PlayStation.

The console may soon lose its edge over Xbox in the coming future if Microsoft makes yet another acquisition soon. A simple reason Sony’s scope would be narrowed. Because one corporation would have control over the majority of developers.

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It implies that Microsoft could make a lot of games Xbox exclusives, if it proceeds with such an approach going forward, starting with Activision Blizzard itself.

And that won’t be a good sight for PlayStation Studios, the division housing multiple teams under Sony. It’s similar to what Microsoft has for Xbox, with a dedicated Game Studios department under Phil Spencer.

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One can consider it as a funny observation, but The Game Awards host Geoff Keighley recently expressed something about the recent development.

Following the deal between Microsoft and Activision, he mentioned several major studios and publishers that aren’t acquired yet. Although the tweet itself wasn’t indicating anything official, it may provide an idea to Sony for how it would like to compete against Xbox.

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Taking into the footsteps of Microsoft, Sony has an option to become even bigger than its rival. At this point, it can do that by taking over independent studios like EA, Take-Two, and Bandai Namco. While the latter is having a valuation of nearly $15 billion right now, the former two can be key to making a crucial impact.

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EA has a value of close to $40 billion while Take-Two, after buying Zynga, has extended itself to almost $30 billion. Simply put, Sony can take a similar route, just like Microsoft did, and bring these two under its ownership. The deal might help the PlayStation maker to gain access to a vast library of iconic franchises such as Mass Effect and GTA.

 

If looked upon from the point of view of competition, then it seems to be the most logical approach for Sony. If it’s desperate to give a fight to Microsoft’s Xbox Game Studios.

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In the end, it’s always the fans who will decide the fate of any marketing giant. If they keep releasing great games, players will stick. Otherwise, the end result will only turn into a disappointment.

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Written by:

Mintu Tomar

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Mintu Tomar is an eSports author at EssentiallySports. After completing his bachelor's in Philosophy, he has followed his passion for covering news as a budding journalist. He lives and breathes video games and is a die-hard Call of Duty fan.
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