From Travis Scott to Jay-Z: Top Rappers Who Added Millions to Their Staggering Net Worths Through Video Games

Published 09/25/2022, 9:30 AM EDT

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The video gaming industry is a flourishing market in today’s world. With new games getting launched almost every month, the traffic inside the industry is always busy. Moreover, it has seen famous rappers like Travis Scott, Logic, and T-Pain have their respective participations in the community for wholesome development.

it is known that the gaming community has an ever-widening phenomenon bestowed on it. It enlarges constantly by welcoming new games and new players. Moreover, this develops a platform to reach a wider audience for promotions and public interactions. And while all of this happens, the revenue produced in the course is remarkable.

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Travis Scott proved his proficiency in the video gaming community

All Fortnite players have a collaboration embedded in their hearts. And it was the famous and fan-loved rapper Travis Scott. Epic Games, along with the rapper, had set the stage on fire with this riveting and lucrative collaboration.

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During the Spring of 2020, when the world was struggling with the pandemic, the fans were enthralled by this collaboration. Travis Scott had stoked the fans with new merchandise during the course of the event. Moreover, the ten-minute experience was a spectacle for the Fortnite audience.

The virtual concert featured iconic songs such as “Sicko Mode” featuring Drake and “The Scotts” featuring Kid Cudi. On top of this, Travis Scott’s record label Cactus Jack had a significant contribution to the event.

Surprisingly, Travis Scott gathered around 12.3 million simultaneous views on the first day, which lead to 27 million unique players joining the five-day experience. And as reported by XXL, “he gained a $20 million payout in merchandise sales from Fortnite and Epic Games.”

Thus, Travis Scott showcased the capability that the video gaming community had in uplifting the worth of an event. Moreover, the fans got to smile and enjoy when the globe was facing serious issues. All in all, everything worked towards the overall betterment of the community that we all live in.

Other rappers that earned golden achievements in the video gaming community

Surprisingly, Travis Scott wasn’t the only one to make a name in the video gaming industry and earn profits from it. Personalities like Logic, Jay-Z, and 50 Cent also had contributions to the video gaming community. Acting as the executive producer of NBA 2K13, Jay-Z appeared in the game’s intro and also selected the soundtrack. Moreover, the respective installment went on to set a franchise sales record with its release.

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The well-known rapper 50 Cent had once released his own game by the name of “50 Cent: Bulletproof”. The game had garnered around $27 million. Furthermore, Logic signed a seven-figure deal with the streaming platform Twitch in 2020. Well-known is his liking of the game Among Us. Above all, he was the first musician to partner with the platform.

Tee Grizzley, Soulja Boy, T-Pain, Post Malone, ScHoolboy Q, and Dr. Dre are some other rappers that were greatly benefited from their association with the video gaming community. Thus, one can say that a video gaming platform is a fine platform to share and celebrate with the community.

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WATCH THIS STORY: The Most Iconic Fortnite Collabs of All-Time

Which songs from the rappers above do you have in your playlist? Did you witness the “Astronomical” Fortnite event? Do let us know in the comments section.

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Written by:

Astitava Kaushik

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Astitava Kaushik is an eSports writer at EssentiallySports. He holds a Master's degree in Media and Communication studies. Throughout the years, he has developed a knack for writing and deems to explore the skill in the eSports field, with games like Valorant, FIFA, and Call of Duty holding a very special place in his heart.
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Edited by:

Jito Tenson