“Game Creation at This Company Is Abysmal” – Fans Criticize Xbox Maker Microsoft for Buying Call of Duty Publisher Activision

Published 11/22/2022, 7:10 AM EST

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There’s no doubt about the fact that the gaming community has been divided ever since Xbox maker Microsoft announced its proposed acquisition of Call of Duty publisher Activision Blizzard. While one section supports this move without having any major problem, others don’t think so.

The latter sentiment was recently witnessed on social media when most of the fans expressed their disappointment with Microsoft’s strategy to buy 3rd publishers like Activision. According to them, that’s not a good approach to popularize the Xbox platform.

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Fans think the Xbox maker has made a wrong decision and lacks creativity to make great gaming IPs on its own

Destin Legarie, who’s a video game content strategist at media outlet IGN, recently shared a tweet on his account. He tried to explain how Microsoft’s decision to acquire Activision is somewhat justified in its own manner.

“Why is Xbox buying Activision? Because Sony kicked their ass for years and fans hammered them for not having games. So now they’ve adjusted their business strategy, will keep multi-platform releases when it makes sense and people still say it’s not good enough,” read the tweet from Destin.

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Basically, he tried to convey that due to Sony and past fan reactions, calling them out for not having good IPs, the Xbox maker has taken this new route. However, social media users didn’t seem to agree on this point.

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According to most of the fans, Microsoft‘s decision to buy out third-party publishers is not right. In fact, they think that the company won’t even keep a franchise like Call of Duty on multiple platforms after the deal is finished. They believe that it will become Xbox exclusive, thus making no difference at all compared to Sony.

“Management and vision in terms of game creation at this company is abysmal,” wrote one frustrated user. Have a look at some of the most critical reactions from social media:

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What are your thoughts on this entire situation so far? Do you think acquiring Activision makes sense for Microsoft for its own growth as a gaming company going forward? Let us know in the comments down below.

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Written by:

Mintu Tomar

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Mintu Tomar is an eSports author at EssentiallySports. After completing his bachelor's in Philosophy, he has followed his passion for covering news as a budding journalist. He lives and breathes video games and is a die-hard Call of Duty fan.
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