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For a long time, the Halo series has been considered the crown jewel of Xbox. They have always been the best seller among Xbox users, consistently being the face on the Xbox console packaging. However, recent rumors predict Starfield to be the next face of Xbox consoles. With Microsoft recently acquiring Activision Blizzard, many fans believed that Call of Duty could also become the new face of Xbox.

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But the OG fans of the Xbox consoles still remember the craze of playing this science fiction FPS. Fans were once again reminded of the exhilaration of playing with Master Chief through billboards in Times Square, New York City. Xbox fans, in particular, are loving this nostalgic surprise.

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Halo fan puts up a digital billboard for the Xbox classic

In a recent tweet, shots of a Times Square TSX Live digital billboard are going viral. In the tweet, a surprising Halo 3 Remastered announcement along with the words, “Believe 3.28.2024” appeared. The tweet has since gone viral, with almost 40,000 views to its name. However, the true identity of the person who placed the ad remains unclear.

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This date has further brought forth some speculations from the fans. Multiple Xbox fans have marked the date on their calendars to be ready for whatever happens. However, the truth behind the date is still unknown. Fans might get a big announcement on that date or it could turn out to be a false alarm.

Read More: From Call of Duty to Minecraft, Xbox Set To Dominate The Console Competition With An Updated Elite List of Titles

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The leading theory in this regard is the upcoming Master Chief collection update. A team of Halo devs and community modders, Digsite, promised to remaster the original trilogy of the Halo series. Speculators think there will be a major announcement by the Digsite team on the mentioned date. For now, the group has been constantly trying to recover content from previous Halo titles, polish it, and deliver it via the Halo Editing kit. The group is actively reverse-engineering the assets and scouring 343 Industries’ internal archives to bring out the best possible result for fans.

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With a possible timeline teased by the NYC Times Square TSX Live digital billboard, the group might come forth to show some progress. What are your thoughts on the nostalgic surprise Xbox fans received via the digital billboard? Let us know in the comments section below.

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Watch this Story: Starfield Fans Are Already Readying Their Schedules For The Upcoming Xbox Exclusive

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Written by

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Ajitesh Rawat

1,222 Articles

Ajitesh Rawat is a WNBA and College Basketball Writer at EssentiallySports, where he leads the outlet’s Strategy Desk. With a research-driven approach and a reader-first mindset shaped during his stint as a Content Analyst, he covers the mechanics of the game with depth and precision. From injury reports and roster depth charts to player trades and transfer portal moves, Ajitesh brings clarity to the decisions that shape outcomes. Known for highlighting under-covered talent across the women’s game, his reporting has also earned him a spot in ES’ Journalistic Excellence Program. Beyond basketball, Ajitesh’s versatility has seen him spearhead LPGA and LIV Golf coverage while contributing to esports and FPS gaming guides, a reflection of his background as both a game developer and digital strategist. That unique blend of technical expertise and editorial instinct allows him to navigate fast-moving sports landscapes while connecting fans to the tactical and cultural undercurrents driving the games they love.

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Stefan Thomas

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