Popularity of Hideo Kojima Skyrockets to Astronomical Levels on the Internet After Death Stranding 2 Reveal at the Game Awards

Published 12/11/2022, 7:15 AM EST

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During The Game Awards show, many renowned creators came up on the stage to showcase their upcoming projects. However, no one could compete with Hideo Kojima in terms of giving an unexpected surprise with a massive reveal trailer for Death Stranding 2.

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While the news of the awaited sequel was already a big thing for everyone, its real impact was felt within hours after Hideo Kojima announced Death Stranding 2. Going by recent reports, internet searches for the Metal Gear Solid director increased exponentially following the grand reveal. Moreover, the estimated figures of the search results are unbelievable, to say the least.

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The Death Stranding 2 effect: Internet searches for Hideo Kojima and his games increase by 5297% following an epic announcement

The awaited sequel to the 2019 blockbuster from Mr. Kojima will mark the return of an iconic character in Sam Porter Bridges, played by Norman Reedus. Apart from him, Léa Seydoux is also coming back as Fragile. The brief teaser lacks any other crucial detail for the upcoming game. However, one thing that is clear is players will get an option to choose a different protagonist. It’s a likely possibility as of now.

As observed by the website Averagebeing, internet users wasted no time in letting their curiosity out for the celebrated game designer and director. Following the unexpected announcement of DS2, searches based on a specific key term ‘Hideo Kojima Games’ increased rapidly within a few hours. Talking about numbers, then the amount of searches escalated by a jaw-dropping 5297 percent on Google.

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Moreover, Averagebeing also mentioned that this result was the highest ever for Hideo Kojima, in terms of search volume, going by Google’s data. Before December 8, there was hardly anyone finding details about him. But after the Death Stranding 2 announcement, the picture changed completely, taking a full 360-degree turn.

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The top countries with the highest search volume for Hideo Kojima and his games were Canada (100 percent), the US (84 percent), the Philippines (69 percent), Australia (67 percent), the UK (52 percent), Brazil (48 percent), Poland (31 percent), Sweden (30 percent), Mexico (27 percent), and Spain (25 percent).

What’s remarkable to note is that the search results for the DS2 creator were way higher than his newly revealed game itself. There was a wide gap of 3021.77% between the two key phrases ‘Hideo Kojima’ and ‘Death Stranding 2’. In other words, searches for Kojima increased by 3866.68% while the upcoming sequel could only get a push of 844.91%.

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What are your thoughts on this mind-boggling news? Let us know in the comments down below.

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Written by:

Mintu Tomar

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Mintu Tomar is an eSports author at EssentiallySports. After completing his bachelor's in Philosophy, he has followed his passion for covering news as a budding journalist. He lives and breathes video games and is a die-hard Call of Duty fan.
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Edited by:

Jito Tenson

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