MrBeast has become the most sought-after personality on YouTube. He has been on a roll of successful videos since the beginning of August, with each upload breaking the record of the last one. From growing his channel to over 180 million subscribers to managing Feastables, there is a lot to learn from the business acumen of the YouTuber.

And one person who can closely observe this skill is his girlfriend, Thea Booysen. They have been together since the latter half of 2022, with recent rumors pointing, they will move in together. Meanwhile, Booysen shared how dating MrBeast has helped her grow as a content creator.

Thea Booysen shares how MrBeast helped her grow as a content creator

Thea Booyen recently appeared in a podcast, The Gareth Cliff Show. During the duration of the interview, Booyen encountered a question related to MrBeast. She was asked how being with MrBeast has changed how she creates content. To this, she replied, “My content has sort of stayed very similar but the way I think about it has changed. I view it more businesslike now”.

She further went on to state how she was valuing her content for what it’s worth. Furthermore, she is not undercutting herself on brand deals and sponsorships and is asking a fair price for her content. She said, “I know exactly what my monetary value is per viewer watched so if anything I can now negotiate for more funds when I am sponsoring a product.”

Thea Booysen’s dedication to content creation

Thea Booysen believes her ability to deal with a brand and create a long relationship with them also increased; all thanks to her for analyzing her content thoroughly. While she has not directly thanked MrBeast for it, fans are speculating the YouTuber might have given some pointers to Booysen. MrBeast is known to have mastered the YouTube formula, and he likely helped out Booysen with her content too.

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But at the end of the day, Booysen is keeping her content true to herself. And she wants to help other South African content creators in their journey. This idea suggested by Booysen has cheered many loyal fans of MrBeast, who has, time and again, helped other people. Fans are calling it the MrBeast-effect seeing his girlfriend also following the same path.

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