KSI Taunted With an 876 Mile ‘PRIME Endurance Challenge’; Will the UFC Official Drink Tick the Right Boxes?

Published 05/02/2023, 9:15 AM EDT

PRIME energy drink is hoping to widen its consumer base. Pioneered by KSI and Logan Paul, PRIME has witnessed quite a success having partnered with UFC. The energy drink brand has also become quite popular among communities online. With certain limitations, however, PRIME Energy will also be facing challenges and competition.

In regard to that, the latest challenge KSI received for PRIME is quite intriguing and will deem whether the drink is apt for endurance runners.

KSI accepts the Endurance challenge

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JJ loves to react to what his Reddit community posts. Most of his YouTube videos, in recent times, have been reaction pieces. The latest of these was titled ‘Was This An L?’ While KSI was reacting to some interesting fan submissions, he came across a rather catchy TikTok video. It was from a person called Patrick Michel, who introduced himself as an endurance runner.

Apparently, Michel would be running the ring road of Iceland this June to set the fastest record for the run. To understand the scale of this, the run would have 2 marathons each day, extending to 19 consecutive days! (876 miles)

Patrick wants to use this as an opportunity to spread awareness about multiple sclerosis. He also wishes to raise money for this charitable cause. So, the ‘PRIME challenge’ was for this particular run. With such high stakes, Patrick has challenged KSI and his energy drink brand if they are up for the task.

The endurance runner wants to test whether PRIME can support and provide him with energy in this challenge. This is a rather tough challenge, especially as the stakes are oriented around PRIME’s capabilities to provide energy. KSI, seemingly without even thinking a second time, replied that he was ready to hook Patrick Michel with his energy brand.

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JJ messaged the endurance runner for his address so that the PRIME team could ship him the products. Just like how KSI loves taking up challenges in the ring, he was happy to adhere to this ‘PRIME Challenge’ as well.

This confidence in his brand speaks volumes about how KSI upholds the image of the product.

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What do you think will happen? Will PRIME be able to prove its prowess during the endurance run? Do mention your opinions in the comments below.

Watch this Story: $21 Million man KSI sets Lewis Hamilton as his benchmark of success in search of GOAT status

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Written by:

Aravind S Menon is an eSports writer at EssentiallySports with a wealth of experience covering major events and popular internet personalities such as MrBeast. With a specialization in competitive First Person Shooters, he is well-versed in games like Valorant and has a deep understanding of the gaming industry. In addition to his expertise in eSports, Aravind has also explored fields like content creation and entertainment.

Edited by:

Jayant Chhabra

KSI Taunted With an 876 Mile ‘PRIME Endurance Challenge’; Will the UFC Official Drink Tick the Right Boxes?

KSI accepts the Endurance challenge

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