It’s hard to find any KSI and Logan Paul’s PRIME Hydrate on shelves across America and the UK. The energy drink is selling like crazy, leading an ASDA store to take bizarre steps against “young people,” which left the PRIME co-owner and YouTube star KSI dumbfounded.

The YouTubers KSI and Logan Paul have been at each other’s throats for a long time. The duo even exchanged punches twice inside a ring. However, they eventually moved beyond the rivalry and became business partners as they started the PRIME Hydrate drink.

KSI left puzzled by the notice from the ASDA store restricting the sale on “young people”

Since the release of PRIME Hydrate, it has become hard for one to find a single bottle at stores. However, English fans are having a more challenging time than Americans finding hydration drinks in stores. This massive demand for the drink has led stores to take some special measures.

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The Twitter account PRIME Tracker UK recently shared the notice in front of an ASDA store which informed fans about the PRIME restocking schedule. However, the notice also prevented selling the drink to younger fans, possibly fans below the age of 15-16, after 7:30 if they don’t come with their parents.

The ASDA store notice read, “PRIME will no longer arrive in the night delivery. Any stock will be replenished after 9 AM. Young people without a parent/guardian will be refused entry to the store after 7:30 PM.”

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Soon this ASDA storefront notice came to the attention of the PRIME Hydrate co-owner, KSI. The YouTube star couldn’t understand the bizarre rule that the store had put. He asked, “What have you lot done lol? Someone define ‘young people,’ please.”

Twitter reacts to this ASDA notice about PRIME Hydrate

After KSI tweeted about this notice, it caught more attention from the fans. They were also in shock to see this extraordinary measure. One fan even compared it to the massive demands of the Sony PlayStation 5. Meanwhile, someone suggested the English rapper and YouTuber start selling PRIME at more locations and stores. Let’s look at some of those fan reactions.

The English fans have to keep up with these weird rules until the supply reaches an optimal level. What do you think about the ASDA store’s notice preventing younger fans from buying PRIME after 7:30? Share your thoughts in the comments.

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