Nintendo’s Latest Switch Move Shows They’re Chasing More Than Just Million-Dollar Profits

Published 08/02/2022, 1:00 PM EDT

Follow Us

Japan is currently witnessing an adverse situation when it comes to unfavorable economic factors. The national currency Yen has seen a dip in the last few days and the value has gone down a lot. As a result, many renowned companies have raised prices on their devices. However, gaming giant Nintendo is proving to be a complete exception to this growing trend.

Nintendo has yet again delighted many fans in Japan by its recent stance on the falling Yen value and inflation. Despite the unwanted scenarios, the company has no plans to shoot the cost on its console in the Asian nation. Well, that is a commendable step, at least from the perspective of fans. Because not everyone has a huge budget these days to purchase a highly-priced gaming device.

ADVERTISEMENT

Article continues below this ad

Nintendo decides to not raise console prices for the Japanese fans despite a falling Yen

As reported by VGC, the economic factors in Japan have forced various brands to increase the cost of their products. For example, Apple’s iPhones are currently 25 percent more expensive in the country, year-on-year.

Trending

Get instantly notified of the hottest stories via Google! Click on Follow Us and Tap the Blue Star.

Follow Us

Interestingly, though, none of the console makers have escalated the prices for their products despite the inflation. Simply put, the gaming consoles are approximately $100 cheaper in Japan, based on the conversion against the US dollar.

Nintendo Switch vs Steam Deck: How the Japanese Giant Could Finally Face Real Competition In 2022

Going by what VGC reported in its piece, media outlet Bloomberg had asked three gaming giants if they planned to increase console prices in Japan. Microsoft had declined to comment while Sony had refused to provide any kind of clear response to this question. On the other hand, Nintendo replied by mentioning it has “no plans” to make the consoles expensive.

ADVERTISEMENT

Article continues below this ad

All things considered, it’s a positive approach by the Mario maker. Especially from the perspective of gamers themselves. Those who are not into buying consoles more frequently and are restrained by a tight budget can take a breath of relief for now. They can go for the Switch or other Nintendo devices without having to pay an extremely higher price than usual.

Meanwhile, Nintendo is set to reveal more new games for the Switch in the remaining half of 2022. There are multiple awaited projects lined up to make their debuts in the coming months. To name a few of them, there’s Splatoon 3, Bayonetta 3, and Mario+Rabbids Sparks of Hope.

ADVERTISEMENT

Article continues below this ad

Not to forget the new Pokemon entry as well, in the form of Scarlet and Violet. It will be the first title in the ninth generation of the Pokemon video game franchise.

WATCH THIS STORY: Ranking The Highest Selling Nintendo Games of All Time

SHARE THIS ARTICLE :

Written by:

Mintu Tomar

2,763Articles

One take at a time

Mintu Tomar is an eSports author at EssentiallySports. After completing his bachelor's in Philosophy, he has followed his passion for covering news as a budding journalist. He lives and breathes video games and is a die-hard Call of Duty fan.
Show More>

Edited by:

Paras Pande