Tennis Phenom Roger Federer Buys Into Lewis Hamilton’s Philosophy to Invest in $1.5 Billion Worth Giants

Lewis Hamilton, an angel of a man, is also an angel investor. The seven-time world champion is one of the most charitable men out there. His donation to his Mission44 charity is proof of his giving nature. However, the Brit also needs to make that money before he can donate it. This is where Hamilton’s entrepreneurial spirit comes in. The Brit combined his entrepreneurial and activism spirits with his latest investment in a food tech company. Moreover, the seven-time world champion joined hands with Tennis legend Roger Federer to support this initiative.

After switching to a vegan-based diet in 2017, Hamilton has not been shy to promote the lifestyle. The Brit even owns a plant-based burger brand called Neat Burger. Hamilton invested once more in the vegan lifestyle with his latest investment with Federer. According to Bloomberg Linea, the two legends invested in a Chilean foodtech company called NotCo.

What is NotCo, you may ask? It’s a startup that is producing plant-based alternatives to animal-based food products. The company founded in 2015 went through its biggest round of investment in July 2021. The company got $235 million in funding in a round led by Tiger Global, an investment management company.

Lewis Hamilton and Roger Federer participated in this round of investment and become a part of NotCo. After the 2021 round of investment, NotCo achieved a valuation of $1.5 billion making it a unicorn company. A unicorn is a startup company with a value of over $1 billion without being listed on the stock market.

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NotCo is in line with Hamilton’s belief in a vegan lifestyle and also its promotion. Apart from vegan food, Hamilton’s second passion is sport, and the Brit is always looking for an opportunity to invest.

Lewis Hamilton looking forward to joining the CEO of Mercedes co-owning company for a consortium of investment

As we all know, the Brit is already a co-owner of the NFL franchise, Denver Broncos. But that is not all. Hamilton’s this first taste of sports team ownership has made him itch for some more.

As per Mirror, the Brit revealed his desire to join Sir Jim Ratcliffe, the CEO of INEOS, in a bid to acquire football team Manchester United.

“Jim’s part boss but partner – I’d say we’re more partners because we’re in this together and I hope in future to do something with Jim and build with him,” said Hamilton.

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We are not sure if Hamilton has made any developments on the United bid front, but the Brit is surely doubling his investment any chance he gets.