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USA Today via Reuters

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USA Today via Reuters

Brooks Koepka’s Smash GC was perceived to be the last crucial thread connecting Nike to golf world glory. However, as it turns out, Smash GC has announced its new apparel sponsorship, shattering all previous expectations. Yes, you heard it right. The family-owned, famous brand REDVANLY has been picked over the $153.41 billion brand by Koepka and his LIV Golf teammates. But why did they make that choice?

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Why did Smash GC pick REDVANLY as their apparel sponsor?

As Smash GC continues to thrive in the LIV Golf universe, its new on-course partnership seems to be in a great position to cater to its newly emerging needs. They are committed to providing high-quality, performance-driven apparel that will not only serve the purpose of Smash GC but also its expanding fanbase.

REDVANLY has a deep-rooted commitment to curating “unparalleled athletic wear for both on and off the golf course.” They have been serving their passion to strive for quality, high performance, and style, since 2013. They are based in New Jersey and operate in a family-based setting.

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On the occasion of collaborating with the powerful team, Andrew Redvanly, the founder of the premium brand, said, “We’re excited to partner with proven winners like Smash GC. This partnership is not just about providing high-quality apparel; it’s about joining forces with a team that embodies our core values of excellence, innovation, and performance.”

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This joining of hands is an anecdote in favor of Smash GC’s growing popularity and increasing trust in the golfing spectrum. But what do the players have to say about their new ally?

Smash GC members express their optimism on the partnership with REDVANLY

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As plans relating to the launch of this collaboration’s first line of men’s performance polos and outerwear draws closer, it has become increasingly intriguing for many of the fans to know their favorite players take on the matter.

Read More: Top 3 Reasons Brooks Koepka Will Never Forget 2023

Interestingly enough, the talented LIV golfers have not remained behind in expressing what they truly feel. For instance, Jason Kokrak has been avid in expressing how he feels about the future with REDVANLY.

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He said, “I love the fit, feel, and style of the line and look forward to wearing it the rest of the 2024 season.” Graeme McDowell and Talor Gooch were not far behind in acknowledging the brand and its efforts, either. The former praised REDVANLY for producing “a world-class product,” while the latter for “style and fit for both on and off the course.”

What do you think about the new partnership?

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Read More: ‘Embarrassing’: 10 Years Into Their Relationship, Brooks Koepka’s ‘Pathetic’ Attitude Gets Brutally Scrutinized by Coach Pete Cowen

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Daiemah Malik

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Daiemah Malik is a Senior Golf Writer at EssentiallySports. Thanks to many evenings on the course, driving and putting alongside her family, Daiemah is able to give her loyal readers a perspective of both a player and a writer. Her area of expertise is technical core sport pieces like analyzing golfers’ performances or predicting how weather will affect an event and those playing. An ace journalist, Daiemah has written extensively about her idol, Nelly Korda. When not writing about the sport, she enjoys indulging in spirited debates, especially about her hidden forte, politics.

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Donna Eva

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