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LPGA Update: Minjee Lee’s Multi-Year Callaway Golf Deal Explored

Published 02/06/2024, 7:00 AM EST

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The Callaway Golf family has just expanded! Even though the Carlsbad-based brand recently saw an end to its long-standing partnership with Phil Mickelson. The sports brand will now be the proud sponsor of the Lee siblings with the signing of the LPGA Pro. The equipment giant has made deals with many notable pros on the women’s golf side, like five-time major winner Yani Tseng, Swede Madelene Sagstrom, 1-time major champ Rose Zhang, and many others.

The golfer from Kangaroo Island, Minjee Lee, is the latest deal that will make the Australian national the 17th LPGA pro golfer to be associated with the sports brand. This will be the eighth endorsement deal for Lee in the last decade, making her career earnings move upward and ahead.

Min Woo Lee welcomes her sister to the Callaway gang

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The younger sibling took up the task of breaking the news of Minjee Lee’s new partnership to the world through a post that was shared on Callaway Golf’s official Instagram handle. The younger brother welcomed his sister as he said, “Why should there be only one cook in the family?” The 25-year-old further rendered his support with three simple words: “LET HER COOK” in the comment section.

Before signing with Callaway Golf, Lee was using the Callaway Paradygm Ai Smoke Putter, their Diamond Driver, the Odyssey putter, and the Chrome ball. Now Lee will play with 14 Callaway clubs, a bag, and gloves, including the clubs already in her bag.

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The agreement between the two has been reported by Golf WRX to be a multi-year staff contract. The two-time major champion was “thrilled to be joining the Callaway staff.” She expressed her excitement over the new partnership and said, “I’m excited to see how their equipment will help my performance going forward.”

 

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A post shared by Callaway Golf (@callawaygolf)

Moreover, the 10-time LPGA Tour winner weighed in on her decision to join Callaway Golf after testing their new driver and Chrome ball. She said, “Now that I’ve had a chance to try their new driver and the Chrome Tour ball, I feel confident in my set-up, and I know that this is the right decision for me.” Callaway Golf replaces Srixon in Lee’s various sponsor bags.

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The diverse sponsors of Minjee Lee

After turning professional in 2014 and joining the LPGA Tour in 2015, the Australian golfer quickly became a prominent figure in the women’s circuit and went on to bag many deals and sponsorships, which include South Korean-based brands, namely South Korean banks, Hana Bank, the apparel company WAAC Golf, and the sunglasses brand Honghol.

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Moreover, in 2022, Lee signed a deal with British firm Aon, going further in her endorsements. Other than these, in 2023, Lee became the first female ambassador of the Sands, a developer and operator of resorts worldwide. Adding charm to her endorsement are ECCO Sko A/S, a Danish footwear brand, and ADP, a recruitment firm. Through her endorsement, per Forbes, Lee earns $2.5 million and her new partnership with Callaway will surely add more numbers to her earning status.

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Written by:

Khambe Huda Imran

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Edited by:

Tushhita.barua

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