feature-image

Imago

feature-image

Imago

‘It was a hell of a round, Tiger’, was Nike’s response to the split news. On January 8, 2024, Tiger Woods announced that the most successful partnership in the history of sports had ended. The golfer seemed nothing but grateful and also thanked everyone he had crossed paths with in the last 27 years. The 48-year-old did not reveal any details but admitted there would be “another chapter.”

Terrell Owens holding Dude Wipes XL

The golfer’s remarks about the probability of having another chapter created havoc, with fans trying to decode what he meant! However, some fans also tried to figure out what it meant for Nike! Is the brand planning to drop golf altogether from their roster?

Watch What’s Trending Now!

ADVERTISEMENT

Is Nike not to be a part of the golf world anymore?

It has been around 8 years since Nike shut down its golf equipment division. The action was taken because the golf equipment manufacturing was not turning out how the company had expected, and they wanted to shift their focus to golf apparel and shoes. But if reports are to be believed, the brand is planning to bid adieu to the golf world altogether.

Rex Hoggard, a senior writer for Golf Channel, thinks the 15-time major champion didn’t initiate the end of the deal; instead, it was Nike. He mentioned that it is Nike that is “splitting with golf.”I looked at some of the headlines today after this news was announced, and one of them said that Nike Golf was splitting with Tiger Woods. That’s not the case at all here. What’s happening is Nike is splitting with golf, and they’re moving on,” said Hoggard. He also had some solid reasons to support his thoughts.

ADVERTISEMENT

He further explained that last week Jason Day ended the long-time deal and found a new home at Malbon Golf, and this is not a coincidence. However, this is not the first time the apparel giant has reportedly left the golf market.

ADVERTISEMENT

ADVERTISEMENT

After 2016, all the golfers that Nike used to sponsor had to find new equipment deals. The five-time Masters’ winner eventually signed with TaylorMade, a leading golf equipment manufacturer, and has been using their clubs and balls ever since. If Nike moves entirely off the golf market, what option is left for the players who still wear Nike on the greens? Maybe TaylorMade?

What will be the new home for Nike’s golfers?

If facts are looked at closely, TaylorMade is looking to replace Nike in the golf world! The brand is looking forward to setting up a new apparel division, as clearly hinted by the recently posted job posting on LinkedIn. If this happens, the men on Nike’s roster, such as Rory McIlroy, Brooks Koepka, and Scottie Scheffler, might switch to TaylorMade for their clothing needs as well!

ADVERTISEMENT

Also read: Is Tiger Woods Still a Billionaire? Possible Implications of Nike Fallout Explored

Speaking of Woods, one of the potential candidates for his next apparel deal might be Greyson. The golfer could also possibly be starting his own golf apparel line. The future of Nike in golf is uncertain. The end of their iconic partnership marks the end of an era and the dawn of an unknown future for the giant. Share your thoughts in the comments below!

ADVERTISEMENT

Watch This Story | Rory McIlroy’s Jaw-Dropping ‘Hole Out’ Display at the $6,000,000 Event Surfaces, Leaving the Golf World Astonished

Share this with a friend:

Link Copied!

ADVERTISEMENT

ADVERTISEMENT

Written by

author-image

Meharjabin Ara

291 Articles

MеharJabin Ara is a Golf Writer at EssentiallySports. With a knack for translating the intricacies of golf into engaging narratives, Mehar captures her readers' attention with her simple yet elegant journalistic style that explores the details of all current news in the sport. Mehar honed her writing and research skills through her year-long stint as a blogger. Owing to those skills, she is unmatched in her coverage of in-depth personal pieces, such as exploring the caddies or love interests of golfers. Following her daily golf coverage at ES, Mehar often nestles in a cozy corner of her house with a book in her hand, melting into her own imaginary world.

Know more

Edited by

editor-image

Riya Singhal

ADVERTISEMENT