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The Masters Suffers a Massive Setback as Prestigious 56-Year-Old Relationship Comes to an End

Published 01/25/2023, 10:35 AM EST

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USA Today via Reuters

Golf fans all across the world show a different level of excitement when it comes to watching major tournaments. The best experience of witnessing them is from outside the ropes live on the field. However, some prefer watching it on their television sets while sitting comfortably at home. However, watching the upcoming Masters tournament this year might be a little different for the fans. And it is after multiple sources have confirmed that one of the oldest live broadcasters of the game are set to cut ties with the tournament!

BBC all set to cut partnership with the Masters

The news is coming as a shock to fans all over the world. People have been watching the Masters tournament on the BBC network all throughout these years. However, the longtime partnership of the channel with the tournament is coming to an end this season.

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via Reuters

According to bunkered.co.uk, The Telegraph reported that the corporation is ending its corporation with the Masters Tournament. Fans predicted that it was because of LIV Golf players’ involvement in the game. However, according to what the sources suggest, it is BBC’s way of cutting costs.

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As per reports, the existing deal between the Augusta National Golf Club and the broadcasting giant expired after last year’s tournament. However, there is a slight possibility for the company to come up with a new contract. But the chances of this happening are pretty much null according to Telegraph’s golf correspondent James Corrigan.

Who Won the First Ever Masters Tournament?

The first time that the Masters was broadcast on BBC was back in 1967. But in 2011, Sky Sports won the broadcasting rights over BBC. But the former was still allowed to cover the event live for the final two rounds. Eventually, it turned into a highlights program in 2020 when Sky Sports won the exclusive live broadcasting rights in the UK.

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The news has come out as a huge blow to golf fans. It is safe to say that professional golf is on the verge of disappearing from terrestrial television. In 2005, the Beeb broadcast live golf for 28 days including The Open, The Masters, and several European Tour events. For those who are unaware, the 2023 Masters tournament is scheduled from April 6-9.

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Written by:

Anjana Prabhakaran

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Anjana Prabhakaran is a Golf content writer at EssentiallySports. She has completed her Master's degree in Public Administration and considers researching as one of her hobbies. As her family is interested in sports, Anjana grew up watching every sport on television.
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Edited by:

Manaal Siddiqui

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