What Is LIV Golf? Digging Deep Into the Hidden Meaning of Greg Norman’s Saudi-Arabia-Backed League

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USA Today via Reuters
Oct 30, 2022; Miami, Florida, USA; Greg Norman the LIV Golf CEO watches during the final round of the season finale of the LIV Golf series at Trump National Doral. Mandatory Credit: Jasen Vinlove-USA TODAY Sports
LIV Golf has been in the headlines ever since it was launched by the ‘shark’, Greg Norman. After luring in several players from the PGA Tour, the league had a successful first season in 2022 and is all set to have another amazing year. However, despite the league being in so many controversies, only a few know the real meaning of the tour’s name. And it’s high time you find out about what the term ‘LIV’ means in LIV Golf.
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What does ‘LIV’ Golf stand for?
Also known as Greg Norman’s brainchild, LIV golf has earned a huge amount of fame in the past year. With legendary golfers including Phil Mickelson, Dustin Johnson, Brooks Koepka, etc. supporting it, the league had to boom. But little did anyone know how things would turn out between the breakaway circuit and the PGA Tour.
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LIV Golf Series faces an uphill task of winning over people ahead of the season finale
Fans have seen their favorite players leaving behind their legacies to join the Saudi league. However, not all fans know the hidden meaning of “LIV” in the name of the tour. Norman’s league has been representing itself as “an opportunity to reinvigorate golf”. Highly focused on growing the game, one of the league’s slogans is “Golf but louder”.
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Formally launched as LIV Golf Investments, the league has a special meaning behind its name. The term LIV stands for the Roman numeral for the integer 54. And it is pretty easy to guess why they used the number as a representation of their league.

USA Today via Reuters
Oct 26, 2022; Miami, Florida, USA; Phil Mickelson speaks while sitting next to Joaquin Niemann during a press conference before the LIV Golf series at Trump National Doral. Mandatory Credit: Jasen Vinlove-USA TODAY Sports
The total number of holes played in a single event of the tour is 54. And it has been one of the most attractive parts of the game’s format in LIV Golf for professional golfers. Several players claimed to have joined the new circuit so they could play shorter schedules and spend more time off the field.
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Greg Norman talked about why he gave this name to the league. “54 is the lowest score you could shoot if you were to birdie every hole on a par-72 course, so there is an aspirational aspect to the thinking. It is also the number of holes to be played in each event,” he explained.
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While a few professional golfers have also stated that the league’s name resonates very well with how it feels to be a part of it. The league agenda has been pretty much straight since the beginning. They have been offering great amounts of money to talented players on the PGA Tour and bringing them in. After all, with Saudi Arabia’s petrodollars, money can’t be a problem for the league.
Watch This Story: Greg Norman Lays Bare the Cold Facts Behind LIV Golf’s Success
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Edited By: Manaal Siddiqui
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