LPGA Tour Off to a Fantastic Start in 2022 With Massive Hike in Viewership: Report

Published 01/29/2022, 5:30 AM EST

It is no secret that the PGA Tour is a much more celebrated event than the LPGA Tour. However, in recent years, people have started showing more interest in the ladies’ events as well. The viewership report of the Hilton Grand Vacations Tournament of Champions from the Golf Channel is the best example of that. 

Danielle Kang won the Tournament of Champions title with a total score of 16-under par. She won the tournament with an exceptional display of skills, including scoring multiple birdies. She received $1.5 million as the prize money, which is 25% higher than last year’s purse. 

ADVERTISEMENT

Article continues below this ad

Golf – AIG Women’s Open – Carnoustie, Scotland, Britain – August 20, 2021 Nelly Korda of the U.S. in action during the second round Action at an LPGA Tour event Images via Reuters/Craig Brough

Brooke Henderson of Canada won second place with 13-under par, while Gaby Lopez from Mexico won third with 12-under par. The 2020 Tokyo Olympics gold medalist, Nelly Korda, took part in the event. However, she could only secure a tie for the fourth position.

DIVE DEEPER

2022 Gainbridge LPGA at Boca Rio: Prize Money Breakdown From Winner to Last Place

about 1 year ago

The LPGA Tour players showcased their skills at the Hilton Grand Vacations event. While their heroics are nothing new, it might well be for the new set of audience who tuned in to watch the LPGA stars on the course.

The increase in the viewership of the 2022 LPGA Tour event!

The Golf Channel used its Twitter page to reveal that the 2022 Hilton Grand Vacations golf event surpassed last year’s viewership by a long margin. 

This year’s viewership increased by 32% compared to last year and 69% compared to 2020. According to the data of the Golf Channel, the final round held on Sunday broke its own record of Golf Channel’s most-watched with an increase of 14%.

Watch This Story: Nelly Korda Breaks American World Ranking Record

The fans took this news warmly and inquired whether this would encourage the channels to show women’s golf more from now.

LPGA has revealed that in 2022, a total of 10 tournaments will be broadcasted through TV channels.

Most fans took this opportunity to blame the organization for not including golfers from outside the Tour. According to them, that will increase the view count.

ADVERTISEMENT

Article continues below this ad

Although the purse of the event was increased from last year, some fans asked to raise them even more to support the golfers.

ADVERTISEMENT

Article continues below this ad

Do you enjoy watching women’s golf? What do you think the organization should do to increase the popularity of its events? Let us know in the comments below.

SHARE THIS ARTICLE :

ADVERTISEMENT

Anjana Prabhakaran

1157 articles

Anjana Prabhakaran is a Golf content writer at EssentiallySports. She has completed her Master's degree in Public Administration and considers researching as one of her hobbies. As her family is interested in sports, Anjana grew up watching every sport on television.

ADVERTISEMENT

ADVERTISEMENT

EDITORS' PICK