Over the years, Bo Jackson has become an icon with his talents on both the football field and the baseball park. The former Oakland Raiders Running Back and Kansas City Royals Outfielder earned All Pro and All Star accolades in both sports. However, it has taken nearly 35 years since his football debut for him to finally feature in the cover of one of the sports’ marquee video game, Madden NFL.

Developers EA Sports recently announced the new special digital cover for Madden NFL 22 featuring the legendary player. The cover also features his popular Nike ad campaign, “Bo Knows”. Here’s everything you need to know about it.

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Madden NFL 22 digital cover featuring Bo Jackson and his iconic ad campaign

On Wednesday, EA Sports released the news of a new holiday season cover for its popular sports video game. The new digital cover features former Oakland Raiders legend Bo Jackson, who amassed over 2700 yards and 16 touchdowns during his four year stint with the team. Jackson had already made a name for himself as a multi-sport athlete. However, a hip-injury during the 1991 NFL season put his football career to a stop.

Before he joined the NFL, Bo Jackson had already found stardom in the MLB. While playing Outfielder for the Kansas City Royals, he had earned All-Star honors in 1989. He also had one 30 HR season that same year, along with multiple 20 HR seasons during his five year stint with the Royals. During his four year stretch with the Raiders and the Royals, Bo Jackson attracted everyone from the sporting world, thanks to his now iconic Nike campaign, which also features in the new digital cover.

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The return of Bo Knows

The special digital cover pays homage to one of the greatest American sporting icons. Along with that, it also pays tribute to his iconic 90s Nike ad campaign, “Bo Knows”. With Jackson setting the sporting world on fire in both football and baseball, Nike signed him and created the popular ad campaign, which showed him taking on other sports. This includes tennis, basketball, cycling, hockey and many more. The campaign promoted the Nike Air Trainer 1, a one of a kind cross-training shoe, which debuted in 1987.

With Jackson at the helm, players shouldn’t miss out on some football during the holiday season. So load up Madden NFL 22 and play as Bo Jackson in popular modes like Superstar KO and Ultimate Team.

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