Home

MLB

Aaron Judge Welcomes Logan Paul and KSI’s Prime Hydration Into MLB and Baseball Market

Published 04/04/2024, 2:11 PM EDT

Follow Us

USA Today via Reuters

Aaron Judge is a poster boy for sponsorship deals with his straightforward attitude, drive to win, and leadership role. Furthermore, as one of MLB’s biggest stars, he’s known for staying completely controversy-free. Most recently, the New York Yankees star kicked off another massive sponsorship, signing with one of the world’s biggest energy drinks, Prime, founded by KSI and Logan Paul. 

The Yankees’ captain is partnered with the Jordan brand and recently achieved a dream while being the face of a Ralph Lauren perfume. Now, he is expanding his brand with this mega-deal. 

Aaron Judge signs with Prime 

ADVERTISEMENT

Article continues below this ad

In a massive update, Aaron Judge has signed with Prime, the energy drink brand created by Logan Paul and KSI. This is massive news, with the Yankees’ captain posing alongside the 2 social media stars. Prime released a post on Twitter announcing their newest athlete addition. 

The post said, “All Rise for the newest member of the Prime Team”. Judge is seen holding a bottle of the famed drink, with KSI and Logan Paul on either side of him. But the founders of Prime are both donning Yankees pinstripes with the company name on it. 

Trending

Get instantly notified of the hottest MLB stories via Google! Click on Follow Us and Tap the Blue Star.

Follow Us

ADVERTISEMENT

Article continues below this ad

This is a massive move, with one of MLB’s biggest stars joining a growing team at Prime. Judge looks to fit in with the brand perfectly, donning a Prime Chain and Team Prime t-shirt while donning his Rolex Sky-Dweller watch, which set the $360 million star at approximately $20,000. He joins an elite pool of talented athletes and celebrities partnering with Prime. 

Judge is the latest athlete to join a star-studded team

Prime has signed a number of stars across sports in recent months, with top athletes and social media influencers promoting the drink. This includes Patrick Mahomes, Kyle Larson, soccer star Rafael Leao, Alex Volaknovski, and more. Additionally, teams such as Barcelona FC and Borussia Dortmund have also signed deals with Prime. Aaron Judge is joining some elite company but will bring added exposure to the baseball market. 

ADVERTISEMENT

Article continues below this ad

It will be interesting to see if Prime becomes Judge’s favorite beverage of choice. What do you think of Aaron Judge signing with Prime? Kindly share your thoughts in the comments below. 

SHARE THIS ARTICLE :

Written by:

Pranay Mukherjee

1,202Articles

One take at a time

Pranay Mukherjee is an MLB writer at EssentiallySports, with a degree in Journalism and Mass Communication. His expertise lies in cheat sheets, post-game analysis, and trade rumors, providing readers with comprehensive coverage of the sport. Pranay is an avid follower of baseball and is a staunch supporter of the Yankees, firmly believing that it is time for the New York team to break their World Series jinx.
Show More>

Edited by:

Arunima Bhanot